Entries in 'giants' (3)

How retail made Skylanders

How retail made Skylanders

In his first interview as Activision’s UK MD, Roy Stackhouse speaks to MCV about the success of Skylanders, the launch of Swap Force and why the franchise will live on ...

Christopher Dring
by Christopher Dring
on Oct 22nd 2013 at 1:15PM in News
Toy retailers back Skylanders

Toy retailers back Skylanders

The Entertainer, WHSmith, and Toymaster are among the retailers who will be selling video games in the run up to Christmas this year.

Christopher Dring
by Christopher Dring
on Oct 21st 2013 at 2:40PM in News
Skylanders revenue hits $1.5bn

Skylanders revenue hits $1.5bn

A day after Disney hailed the success of Disney Infinity, rival Activision has emphasised the on going dominance of its own toy/games crossover brand.

Ben Parfitt
by Ben Parfitt
on Sep 17th 2013 at 3:25PM in News