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Entries in 'idef' (6)

IDEF sets up Southern Europe for record Q4

IDEF sets up Southern Europe for record Q4

Even its unexpectedly close proximity to a resurgent E3 didn’t stop IDEF making more progress amongst international buyers and distributors last week.

Ben Parfitt
by Ben Parfitt
on Jul 10th 2009 at 6:23PM in News
IDEF and Gamescom aid Euro retail

IDEF and Gamescom aid Euro retail

This summer’s two most important European trade shows have tied up with MCV, as retail looks for local market updates following the global blitz that was E3.

Ben Parfitt
by Ben Parfitt
on Jun 22nd 2009 at 12:05PM in News
IDEF underlines Pan-Euro credentials

IDEF underlines Pan-Euro credentials

Whether or not a formalised plan comes together to bring in UK buyers remains to be seen, but major chunks of European retail are well and truly sold on IDEF.

by Tim Ingham
on Jul 3rd 2008 at 12:27PM in News
MCV partners with IDEF

MCV partners with IDEF

All the big Euro execs will be in Cannes next month for the IDEF expo, and so will MCV – following its appointment as media partner for the fast-rising ...
by Tim Ingham
on May 30th 2008 at 11:58AM in News

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French trade show opens doors to UK retail

French trade show opens doors to UK retail

The organisers of France’s IDEF expo have told MCV the show will be “perfect” for any European retailer that feels shunned by E3 – and that it is the only ...
by Tim Ingham
on Apr 28th 2008 at 7:54PM in News
Cannes show plans growth strategy

Cannes show plans growth strategy

IT MAY BE some way from becoming the true pan-Euro show that so many long to see, but next week’s Interactive and Digital Entertainment Festival in Cannes is growing in ...
Ben Parfitt
by Ben Parfitt
on Jun 22nd 2007 at 12:15PM in News