Entries in 'kotick' (45)
How Activision missed out on The Sims
In a meeting at Maxis’ offices where the exec was considering a possible acquisition of the studio, Activision boss Bobby Kotick was offered the chance to preview the latest secretive ...
Kotick: EA a good option “if you want to sell out”
In a wide-reaching and uncharacteristically personal speech at DICE, Activision boss Bobby Kotick managed to find a little time for a quiet dig at publishing rival EA.
"Sometimes I sounded like a dick"
In a high-profile confessional at the DICE summit earlier this week, Activision Blizzard boss Bobby Kotick took the chance to clarify his infamous boast that he wanted to “take the ...
Kotick wanted Commodore console
Speaking of his regrets in a fascinating speech at last week’s DICE summit, Activision boss Bobby Kotick has admitted that he rues missing out on the chance to buy Amiga ...
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Kotick: “Our Spider-Man games suck”
We’re used to marketers defending what many regard as poor games, but it’s less common to hear a publisher boss lambaste his own titles – but that’s exactly what Activision ...
Activision “sticking with” DJ Hero IP
Leading global publisher Activision Blizzard has vowed to press ahead with its plans for the DJ Hero brand, having confirmed its intention to publish a sequel to the firm’s latest ...
Moore questions Guitar Hero strategy
Despite the vested interest his own company has in the music sector thanks to the Rock Band franchise, EA Sports boss Peter Moore has stated that the genre will face ...
Kotick turns $50 into $500
With increasing development costs putting upwards pressure on new releases to maximise their sales potential, Activision Blizzard boss Bobby Kotick has explained that modern releases can now make ten time ...
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Guitar Hero cutting out the console
In a move that will send shudders down the spine of platform holders, Activision Blizzard CEO Bobby Kotick has stated that his firm is looking into the possibility of releasing ...
Blizzard's next MMO “broader” than WoW
Activision Blizzard CEO Bobby Kotick has revealed the company’s next MMO will boast a broader appeal than World Of Warcraft.
Kotick: Gamers happy with sequels
Bobby Kotick, the boss of the world’s largest games publisher Activision Blizzard, has stated that the hunger for new ideas and IP in gaming is true of just a tiny ...
Kotick could “raise prices even further”
With retail and consumers alike still getting to grips with the prospect of shelling out £54.99 for November’s Call of Duty: Modern Warfare 2, Activision CEO Bobby Kotick has admitted ...
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Sony responds to Kotick’s PS3 outburst
Following Bobby Kotick’s extraordinary claim that his company, Activision Blizzard, may stop supporting the PS3, Sony has declined to volley back public mud and has instead offered a calm and ...
Activision boss threatens to drop PS3
The boss of the world’s biggest games publisher has issued a remarkable warning to Sony – cut the price of PS3 or Activision could the plug on its PlayStation development.
Kotick: "We'll do better on Wii"
Bobby Kotick, the chief executive of Activision Blizzard, has admitted that his firm used to see Wii as a secondary platform compared to its publishing activities on Xbox 360 and ...
Bobby Kotick comes under the Forbes spotlight
Leading US business journal Forbes has published a detailed tribute to the personal success of Activision and Blizzard CEO and president Bobby Kotick, explaining how the entrepreneur used the EA ...
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Kotick nominated as MarketWatch CEO of the Year
Activision Blizzard’s CEO Bobby Kotick has been named as a finalist for MarketWatch’s CEO of the Year award.
Kotick: Guitar Hero outselling Rock Band 6:1
The High Street battle currently raging between long-time gaming favourite Guitar Hero and plucky newcomer Rock Band is one of the more ferocious in today’s industry – and now Activision ...
Kotick: Why Activision left ESA
Activision CEO Bobby Kotick has gone on record to talk about why his company left the Entertainment Software Association in the US – and he’s put the blame on difficulties ...
Activision hints at Call of Duty MMO
Speaking at the Morgan Stanley Technology Conference in California, Activision CEO Bobby Kotick has spoken of his firm’s newfound MMO ambitions following its merger with Blizzard-owning publisher Vivendi-owned.
