Latest ABCs show mixed fortunes

UPDATE: Full comparison to previously reported figures for specialist games and select PC titles added to end of story

The latest circulation figures from ABC are out, with readers of Nintendo, PlayStation and PC magazines down.

Future’s Official Nintendo Magazine has seen its readership slide 12.8 per cent to 51,271, while NGamer has seen its readers drop by nearly 30 per cent, down from 17,801 to 12,499.

Future’s PC magazines are also down. PC Gamer has lost 18.8 per cent of its readers, down from 32,619 to 26,487. Meanwhile, PC Zone saw the heftiest drop, down 40.3 per cent to 11,357 consumers.

Official PlayStation Magazine readers also fell, down 12.3 per cent to 47,033. Imagine’s Play magazine saw its audience tumble 9.1 per cent to 24,062, while Future’s PSM3 readers dropped 19 per cent to 21,224.

But, Future’s long-running multiformat magazine Edge made a slight gain, up 0.4 per cent to 29,007.

Imagine and Uncooked also saw some gains, with their Xbox magazines up.

Imagine’s X360 magazine saw readers rise 1.8 per cent year-on-year to 26,532, while 360 magazine saw its audience increase 9.1 per cent year-on-year to 14,116. Uncooked’s 360 Gamer saw its readers increase 2.5 per cent from 18,073 to 18,527.

However, Future’s Official Xbox Magazine and Xbox World 360 are down. Official Xbox suffered a 4.8 per cent drop to 60,834, while Xbox World 360 suffered a 16.6 per cent drop in buyers to 25,874.

Games Master also suffered, dropping 16.2 per cent of its audience to 34,313, while Imagine’s GamesTM saw readers decline 7.7 per cent to 20,013.

Full figures and year on year comparisons as follows:

Multi-Format Console

Total Multi-Format magazine sector: 83,333 (down 8.9% year-on-year from 91,51)

Games Master – Future Publishing – 34,313 N/A (-16.2% on last reported 40,940)
Edge – Future Publishing – 29,007 (Up 0.4% on last reported 28,898
Games TM – Imagine Publishing – 20,013 (-7.7% on last reported 21,677)

Nintendo

Total Nintendo magazine sector: 63,770 (down 16.7% year-on-year from 76,596)

Official Nintendo Magazine – Future Publishing – 51,271 (-12.8% on last reported 58,795)
N Gamer – Future Publishing – 12,499 (-29.8% on last reported 17,801)

PC Games

Total Nintendo magazine sector: 37,844 (down 26.7% year-on-year from 51,642)

PC Gamer – Future Publishing – 26,487 (-18.8% on last reported 32,619)
PC Zone – Future Publishing – 11,357 (-40.3% on last reported 19,023)

PC Leisure

Total PC Leisure magazine sector: 52,326 (down 17.8% year-on-year from 63,687)

Custom PC – Dennis Publishing – 20,986 (-11.3% on last reported 23,667)
Windows – The Official Magazine Future Publishing – 19,426 (-11.8% on last reported 22,017)
PC Format – Future Publishing – 11,914 (-33.8% on last reported 18,003)

Sony

Total Sony magazine sector: 92,319 (down 13.2% year-on-year from 106,310)

Playstation Official – Future Publishing – 47,033 (-12.3% from last reported 53,644)
Play – Imagine Publishing – 24,062 (-9.1% from last reported 26,464)
PSM 3 – Future Publishing – 21,224 (-19.0% from last reported 26,202)

Xbox

Total Xbox magazine sector: 145,883 (down 4.0% year-on-year from 152,018)

Official Xbox 360 Magazine – Future Publishing – 60,834 (-4.8% from last reported 63,908)
X360 – Imagine Publishing – 26,532 (up 1.7% from last reported 26,092)
XBox World 360 – Future Publishing – 25,874 (-16.6% from last reported 31,030)
360 Gamer – Uncooked Media – 18,527 (up 12.1% from last reported 16,527 six months ago. Figure this time last year was 18,073, so a 2.5% year-on-year rise)
360 – Imagine Publishing – 14,116 (up 22.6% from last reported 11,518 six months ago; up 9.1% on year-on-year figure of 12,93)