Entries in 'mehdi' (4)

Mehdi: Bundling Xbox One with Kinect at launch 'was the right call'

Mehdi: Bundling Xbox One with Kinect at launch 'was the right call'

Microsoft has insisted that not having a Kinect-free Xbox One SKU at launch was not a strategic error.

Ben Parfitt
by Ben Parfitt
on May 15th 2014 at 12:18PM in News
Xbox 360 strength is partly to blame for PS4's lead over Xbox One, Mehdi argues

Xbox 360 strength is partly to blame for PS4's lead over Xbox One, Mehdi argues

The fact that gamers “have been more satisfied with the Xbox 360 than PS3” is part of the reason why PS4 has so far outsold Xbox One.

Ben Parfitt
by Ben Parfitt
on May 15th 2014 at 12:01PM in News
Mehdi - Xbox One with Kinect is still the 'premium experience'

Mehdi - Xbox One with Kinect is still the 'premium experience'

Microsoft may have bowed to market pressures and cut Kinect from Xbox One, but it hasn’t given up its Kinect charm offensive.

Ben Parfitt
by Ben Parfitt
on May 14th 2014 at 11:54AM in News
Microsoft accuses AdAge reports of misinterpretation

Microsoft accuses AdAge reports of misinterpretation

Having found itself once again at the heart of a PR maelstrom yesterday, Microsoft has distanced itself about reports regarding Xbox One’s advertising platform.

Ben Parfitt
by Ben Parfitt
on Oct 8th 2013 at 9:31AM in News