Entries in 'metrics' (3)
How the metrics buried in today's games will shape the games of tomorrow
When a gamer sits down to play a game like Sleeping Dogs it’s simply a slice of fun. But for a small team in Square Enix’s Wimbledon office it’s a ...
MCV GameTime: Industry TV advertising monitor (wk ending October 16th)
We look at recent TV advertising activity for games and the leading campaigns for the week ending October 16th year-on-year.
Web stat unity 'will not be easy'
The UK games media says it must stop confusing advertisers and agree on an industry standard for measuring web traffic.
