Entries in 'Opinion' (62)

Opinion: Pay no attention to the 'battle' between physical and digital games market

Opinion: Pay no attention to the 'battle' between physical and digital games market

Ahead of this year’s market report, a prominent UK games industry veteran asked me how we would be presenting the data.

Christopher Dring
by Christopher Dring
on Feb 11th 2016 at 10:50AM in News
Opinion: PC game makers should relish High Street interest

Opinion: PC game makers should relish High Street interest

‘UK games stores made a major mistake ditching PC games.’

Christopher Dring
by Christopher Dring
on Jan 29th 2016 at 1:51PM in News
Opinion: Scene is set for UK games industry PR triumph

Opinion: Scene is set for UK games industry PR triumph

Just under ten years ago, Boris Johnson said that computer games rot the brain.

Christopher Dring
by Christopher Dring
on Jan 22nd 2016 at 11:28AM in News
Which console is dominating festive ad space in 2015?

Which console is dominating festive ad space in 2015?

Generation Media account executive Joseph Phelan takes a look at which games are pulling ahead in the race for Q4 TV advertising presence

on Dec 1st 2015 at 2:04PM in News

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'Find a new audience by looking outside of games'

'Find a new audience by looking outside of games'

Phuong Nguyen, head of eBay Advertising, discusses how games brands can utilise online insight to find new shopping groups

on Dec 1st 2015 at 1:53PM in News
Opinion: Who will make the next Rocket League?

Opinion: Who will make the next Rocket League?

If you visited MCV Towers at all this summer, there’s a good chance you would have heard the words ‘Rocket’ and ‘League’ echo around the floors.

Christopher Dring
by Christopher Dring
on Sep 24th 2015 at 3:00PM in News
Opinion: Biggest Gamescom ever was what you made of it

Opinion: Biggest Gamescom ever was what you made of it

The Gamescom numbers defied the experience somewhat.

Christopher Dring
by Christopher Dring
on Aug 13th 2015 at 12:09PM in News
Micropayments, they grow up so fast: How in-game purchases have evolved to survive

Micropayments, they grow up so fast: How in-game purchases have evolved to survive

Karl MacGregor, VP of digital content at Worldpay, examines how in-game purchases have moved with the times in order to remain one of the hottest topics in today's industry

on Aug 3rd 2015 at 9:27AM in News

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Insight: Doping in eSports - why the stakes are raised as the sector matures

Insight: Doping in eSports - why the stakes are raised as the sector matures

Harbottle & Lewis associate Kostyantyn Lobov details the issues facing various areas of the industry as allegations of doping run rampant in the eSports space.  

on Jul 24th 2015 at 2:40PM in News
VR was battling for acceptance at this year's E3 - but was it victorious?

VR was battling for acceptance at this year's E3 - but was it victorious?

Last week marked the final E3 before virtual reality would be made available to consumers.

Christopher Dring
by Christopher Dring
on Jun 26th 2015 at 12:30PM in News

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Opinion: Ubisoft's gamble could be a game changer for VR

Opinion: Ubisoft's gamble could be a game changer for VR

VR has unquestionably been the most hotly debated topic in Los Angeles this week.

Christopher Dring
by Christopher Dring
on Jun 23rd 2015 at 4:06PM in News
Insight: Getting the most out of games streaming

Insight: Getting the most out of games streaming

You can stop YouTubers and Twitch users from streaming your games, but should you?

on Jun 23rd 2015 at 9:30AM in News
Insight: The new age of advertising

Insight: The new age of advertising

505 Games’ SVP of global brand Tim Woodley, a former marketing boss at Activision and Codemasters, shares his experiences with the rapidly changing landscape for video games promotion

on Jun 12th 2015 at 12:00PM in News

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OPINION: E3 may be over for you

OPINION: E3 may be over for you

The words: ‘E3 just isn’t as relevant as it used to be’ are invariably said by two sets of people. Either those with a vested interest in its decline, or ...

Christopher Dring
by Christopher Dring
on Jun 12th 2015 at 10:55AM in News
OPINION: VR cannot steal the traditional market - it has to create a new one

OPINION: VR cannot steal the traditional market - it has to create a new one

Sitting in the cockpit of a spacecraft, trapped in an underwater cage surrounded by sharks or trapped in a dark house with a silent pursuer.

Ben Parfitt
by Ben Parfitt
on Jun 12th 2015 at 10:23AM in News
Insight: Managing retail and going global with your self-published game

Insight: Managing retail and going global with your self-published game

In part three of Jason Kingsley’s regular column on self-publishing, the Rebellion CEO discusses the workload pressures that come with going alone, and how to structure those important deals

on May 29th 2015 at 11:50AM in News
The practicalities of self-publishing and project timing

The practicalities of self-publishing and project timing

In the second of a four-part series of articles, Rebellion CEO shares his insight about where you should invest your time and effort

on May 27th 2015 at 2:00PM in News
To self-publish or not to self-publish?

To self-publish or not to self-publish?

In the first of a series of pieces, Rebellion CEO and creative director Jason Kingsley discusses the Sniper Elite studio’s journey into self-publishing

on May 26th 2015 at 2:15PM in News
E3 needs to deliver - but don't lose hope yet, there's cause for optimism

E3 needs to deliver - but don't lose hope yet, there's cause for optimism

If you’ve been reading MCV recently, you’ll know there’s a general nervousness over the weakness of the current release slate for PS4, Xbox One and Wii U.

Christopher Dring
by Christopher Dring
on May 21st 2015 at 11:27AM in News
Ten tips to get your indie game in the press

Ten tips to get your indie game in the press

With the explosion of the indie scene, and the volume of games it continues to produce, it has become harder than ever to garner the attentions of the press. 

on May 20th 2015 at 1:00PM in News
Insight: 2015 is the year of the publisher

Insight: 2015 is the year of the publisher

In an age where any developer can be a games publisher, Sold Out boss Garry Williams discusses why studios are increasingly teaming up with sales and marketing specialists.

on May 7th 2015 at 11:00AM in News