Entries in 'placement' (3)

Xbox 360 agrees product placement deal

Xbox 360 agrees product placement deal

Sky1 sports panel show A League of Their Own will from tomorrow feature an Xbox 360 as part of a product placement deal between Microsoft and the broadcaster.

Ben Parfitt
by Ben Parfitt
on Mar 31st 2011 at 3:28PM in News
Apple tops brand placement chart

Apple tops brand placement chart

Global brand consultancy firm Interbrand has found that Apple successfully placed its leading products such as the iPad, Mac and iPod into 30 per cent of the top grossing films ...

Ben Parfitt
by Ben Parfitt
on Feb 23rd 2011 at 12:36PM in News
TV product placement given the nod

TV product placement given the nod

Platform holders and publishers at the ready – media regulator Ofcom has announced that product placement on TV will be officially allowed from February 2011.

Ben Parfitt
by Ben Parfitt
on Dec 20th 2010 at 2:55PM in News