Welcome!

Login

Register

Entries in 'segerstrale' (4)

Segerstrale: Retail relationships are becoming less important

Segerstrale: Retail relationships are becoming less important

The senior vice president of EA’s digital division has claimed that the importance of the relationship between publishers and retail is eroding.

Ben Parfitt
by Ben Parfitt
on Apr 18th 2012 at 10:45AM in News
Segerstrale steps up at EA

Segerstrale steps up at EA

Kristian Segerstrale, the co-founder of London studio Playfish, has been appointed to a senior role at Electronic Arts, as another key executive quits to join Zynga.

Ben Parfitt
by Ben Parfitt
on Jan 13th 2012 at 2:54PM in News
EA: We've redefined social games with The Sims

EA: We've redefined social games with The Sims

EA boasts that The Sims Social has redefined the Facebook games market.

Dominic Sacco
by Dominic Sacco
on Sep 16th 2011 at 8:35AM in News
Playfish 'unsure' of Facebook Connect

Playfish 'unsure' of Facebook Connect

Speaking in a panel at the Develop Conference 2009, Playfish CEO Kristian Segerstrale as revealed he is yet to be convinced by the prospect of the Xbox 360's forthcoming social ...

Ben Parfitt
by Ben Parfitt
on Jul 15th 2009 at 1:42PM in News