Entries in 'segerstrale' (4)
Segerstrale: Retail relationships are becoming less important
The senior vice president of EA’s digital division has claimed that the importance of the relationship between publishers and retail is eroding.
Segerstrale steps up at EA
Kristian Segerstrale, the co-founder of London studio Playfish, has been appointed to a senior role at Electronic Arts, as another key executive quits to join Zynga.
EA: We've redefined social games with The Sims
EA boasts that The Sims Social has redefined the Facebook games market.
Playfish 'unsure' of Facebook Connect
Speaking in a panel at the Develop Conference 2009, Playfish CEO Kristian Segerstrale as revealed he is yet to be convinced by the prospect of the Xbox 360's forthcoming social ...

































