Entries in 'strategy' (38)
OPINION: Where now for Nintendo?
As if the varied reporting on Nintendo’s financials this morning is not confusing enough, the disparity of the analysis could well baffle many readers.
EA: DRM is a dead-end strategy, was never discussed in SimCity meetings
The always-on internet requirement of Maxis’ SimCity was never designed as a DRM measure, EA Labels president Frank Gibeau has claimed.
Analyst believes Darksiders II is struggling to break even
Darksiders II has fallen short of THQ’s sales estimates, analyst Michael Pachter has stated.
Ambitious F2P Hawken's launch strategy dissected at London Games Conference
One of the most hotly-tipped free-to-play games will be showcased at London Games Conference.
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Brand Map: Command & Conquer played 10.4 hours per week on average
Gamers play Command & Conquer titles for 10.4 hours per week on average – almost an hour more than the typical game.
OPINION: Nintendo's digital strategy shows it's still box clever
Where Nintendo leads, others often follow.
INTERVIEW: Mike Degler, BradyGames
BradyGames is closing the gap on the UK’s No.1 guide publisher by grabbing the rights to big titles like Grand Theft Auto V. Global strategy guide publisher Mike Degler tells ...
Hirai to present new Sony strategy next week
Sony CEO Kaz Hirai will front a briefing in Tokyo next week to outline Sony’s new business strategy.
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Sony: Cold War can help us fight PSN hackers
Sony’s security boss and former US military man Brett Wahlin says protecting PSN is similar to the Cold War.
Phil Harrison's appointment and what it means for Microsoft
It’s easy to see Phil Harrison’s appointment as the boss of Microsoft Studios Europe as a vanity signing.
Jagged Alliance: Back in Action
Retail Previews in UK RETAIL Sponsored by Gioteck
The turn-based strategy genre has a devoted and wide following of gamers, from Civilization on PC to Advance Wars on DS.
Jo Twist 'will change the tone of UKIE'
UKIE’s new boss Jo Twist has pledged to ‘change the tone’ of the trade body.
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THQ quits licensed kids games sector
We’re used to publishers broadening their reach and distancing themselves from the core, but a new strategic shift from THQ is seeing it do the opposite.
Command & Conquer Generals 2 unveiled
EA has revealed a new Command & Conquer PC strategy game is in the works at BioWare Victory.
Rising Star publishes free DoDonPachi strategy guide
There are few gaming experiences as challenging as a Cave shooter in full flow, so publisher Rising Star Games has chosen to give its fanbase a helping hand.
F2P Resistance game goes live
Sony has not just surprised fans with the announcement of a new free-to-play game set in the Resistance universe – it’s also made the game live.
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Storm: Frontline Nation
Retail Previews in UK RETAIL Sponsored by Gioteck
War games are more popular today than they ever have been. Call of Duty has amassed a colossal following to say the least, while the Command & Conquer, WarCraft and ...
Activision clarifies social games no-show
Amongst other things, publisher Activision is notable amongst its competitors right now for its decision not to rush into the social gaming market.
Dev criticises Call of Duty strategy
One indie developer has lashed out both at Activision's decision to charge a fee for Call of Duty Elite and its failure, in his opinion, to evolve the franchise.
COD Elite: 'It's something we have to get right'
This year’s Call of Duty: Modern Warfare 3 represents far more than just another addition to the popular series – it’s also about a big step from a major publisher ...
Fox praises GAME's digital strategy
HMV CEO Simon Fox has hailed GAME’s digital plans, telling MCV that the specialist “is absolutely doing the right things”.
Riccitiello: We're transforming EA
Despite another year of losses, the CEO of EA John Riccitiello has reacted enthusiastically to its latest financial report and outlined what he describes as an upcoming "transformation" for the ...
EA: ‘Fewer and bigger brands strategy is already paying off’
Electronic Arts gathered key retail and media partners in West London last week for its annual Showcase event, where it put the spotlight on its biggest releases for the year ...
OPINION: GAME's new rules
The health of GAME has long been a good barometer of the wider games market's fortunes.
GAME: We'll triple digital revenue by 2013
GAME Group CEO Ian Shepherd has outlined the company's Strategic Update in which he has expressed his intention to triple the Group's online and digital revenue from £100m to £300m ...
