Entries in 'strategy' (38)
GAME to unveil new £15m strategy today
Video games retailer GAME will today lift the lid on a significant change to business strategy that will position the Group for life in an increasingly digital world.
Analyst questions PSP Phone strategy
Games Investor analyst Nick Gibson has warned that PlayStation’s expected foray into the world of mobile telephony via a new handset coming from Sony Ericsson could damage cherished gaming brand.
Sony admits to developing ‘smartphone product’
It’s clearly not yet ready to talk openly about either the PlayStation Phone or the PSP 2, but Sony has at least gone as far as to confess that ...
Microsoft talks PlayStation Move
Aaron Greenberg, the product director for Microsoft in the US, has described the PlayStation Move controller as a “great product” but claimed that Kinect will open up the Xbox 360 ...
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THQ to rethink UFC strategy?
Not for the first time, THQ has pointed the finger at the tough “competitive window” for causing the lower then expected sales of recent release UFC Undisputed 2010.
MS: 360 ‘ready’ for 3D gaming
Microsoft has insisted that the Xbox 360 is just as 3D ready as the PS3, though has once again iterated that it’s not diving headfirst into the 3D sector just ...
E3 2010: MS says 3D ‘too expensive’
Despite assurances that it is does indeed have a 3D strategy, Microsoft omitted any mention of the merging tech from its E3 press conference press conference. And now it ...
Former MS exec: Natal will ‘fail’
Scot Bayless, a long-term member of the games industry and former studio manager at Microsoft has warned that Xbox 360 will “fail” unless Microsoft adapts its sales strategy.
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EA: The line between boxed and digital is blurring
Publisher EA has offered a detailed insight into its plans going forward, and they reveal an unparalleled focus on digital console content.
Former EA exec slams strategy
On the back of EA’s scaling back of its forward financial estimates, former executive VP of mobile and online Mitch Lasky has slammed boss John Riccitiello for what he considers ...
Codies to up digital presence in 2010
Codemasters will ramp up its digital games output next year – as it brings sequels to its strongest franchises to market in a bid to grow its business.
THQ focuses on core market in 2010
THQ has signed the rights to a new Russian-made FPS – as it bids to grow its core gamer audience in the next 12 months.
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‘Amazon will be ruthless on games pricing and range’
Amazon UK has vowed to stock the most video games of any UK retailer in a bid to grow industry market share, MCV can reveal.
