Entries in 'toys' (23)
FEATURE: App Toys
Smartphones are the industry’s fastest-growing gaming platform – but one that is off limits to video games retailers.
IN PICTURES: LEGO Old Republic toys land this summer
The LEGO Group is building on its range of Star Wars products with the first toysets based on The Old Republic.
FEATURE: Games merchandise powers up
Walk into any GAME or HMV store and you’ll find an abundance of officially licensed toys and other products positioned at the point of sale. And why not? Lewis Tyler ...
FEATURE: Activision's new $1bn franchise
Forget Call of Duty and World of Warcraft, Activision Blizzard has a new superbrand on its hands. Christopher Dring speaks to VP of marketing John Coyne to discover how the publisher ...
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FEATURE: Toy Views
More than 384 million toys were sold during 2011, with the total market up three per cent year-on-year to £2.96 billion. The editor of MCV’s sister publication ToyNews, Samantha Loveday, ...
UK toy industry worth £2.96bn
Market statistics show the UK's toy industry generated sales worth a total of £2.96 billion in 2011.
Revealed: Skylanders' secret success
Skylanders: Spyro’s Adventure was a bigger hit than you might think.
Sonic the Hedgehog store goes live
Sega has officially launched its full online Sonic the Hedgehog store.
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Games gifts
Recommended in RETAIL BIZ Sponsored by Gioteck
MCV picks out some of the most interesting gizmos on shelves this Christmas.
Skylanders: Spyro's Adventure
Recommended in RETAIL BIZ Sponsored by Gioteck
WIth technology that bridges the gap between toys and games, as well as the chasm between consoles, Skylanders: Spyro’s Adventures is set to become a must-have title for kids at ...
Nintendo trusts Tomy with Mario Kart toys
It’s going to be a Mario Kart Christmas if Nintendo gets their way, as the firm has teamed up with Tomy for a range of new toys.
FEATURE: Activision's toy challenge
Skylanders: Spyro’s Adventure is probably the most retail-friendly game out this Christmas.
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New Halo toys march to retail
Mega Bloks is celebrating ten years of Halo with a new line of figures.
Skylanders takes Activison to 'unexpected' territory
Forget video games, Activision is well on its way to establishing a foothold in the toy sector.
Spyro the Dragon returns
As hinted at earlier this week, Activision has announced a major crossover between the toy and video games sectors with a brand new title featuring the iconic Spyro the ...
Activision readies toy-game crossover
While Activision may be dropping the likes of Guitar Hero and True Crime, the publisher still has a few new tricks up its sleeve.
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Moshi Monsters toys arrive in UK
Mind Candy's casual gaming phenomenon Moshi Monsters made its UK toy debut last week thanks to a new range of products from Vivid.
New Halo toys this autumn
Kid’s brand MEGA Bloks will this autumn release a new line of collectible Halo vehicles that it hopes will tie in to the building hype surrounding Microsoft’s upcoming Halo: Reach.
US: Toys R Us backs pre-owned
Having embarked on a low-profile pre-owned video games trial in “a couple” of its North American outlets earlier this year, Toys R Us is to press ahead with plans ...
Nintendo topples Mattel in toy market
Whilst we’re all aware of Nintendo’s lofty achievements in the video games sector, the Japanese gaming specialist is making major progress in other industries too and has now been named ...
Cutlack on Shiny’s demise
Speaking exclusively to MCV, popular games journalist Gary Cutlack has expressed his sadness at the demise of UK blog publisher Shiny Media.
US: Digital casual games come to retail
Online monetization firm PlaySpan has announced that a new code card range in conjunction with PBS Kids Play called Ultimate Game Card that will be stocked in over 800 of ...
Toys R Us trialling pre-owned
US retail giant Toys R Us has become the latest High Street retailer to test out the pre-owned game waters with the news that it is trialling a second hand ...
