Entries in 'tv' (212)
Xbox 720 will be more than just a games console – Microsoft wants it to replace all of the boxes currently sitting under your television.
Microsoft will use tonight’s England vs France clash at Euro 2012 to give its Halo 4 marketing a significant kick-start.
OnLive has claimed that it has “millions of subscribers worldwide”, but has once again decided not to reveal the number of gamers paying to use its service.
Gaikai is to provide cloud gaming services to owners of Samsung’s internet connected Smart TVs.
The first of Apple’s secretive smart TVs has apparently entered production.
Roku, a leading TV and games streaming company, has joined forces with Gem for its UK debut.
The Xbox 360 Kinect campaign leads the the top ten games and console TV campaigns of the year to date.
Publisher EA has announced that it will air the world TV premiere ad for Medal of Honor: Warfighter during tomorrow’s Champions League final between Chelsea and Bayern Munich.
A brand new trailer for Activision’s Call of Duty: Black Ops 2 will be aired this Saturday during the Champions League final.
Jonathan Chambers, AV manager at media planning and buying specialist Generation Media, looks at how much impact publishers and platform holders have had on TV advertising so far, how this ...
Claims have emerged online that Apple is in negotiations to acquire German TV manufacturer Loewe AG.
The games and consoles TV advertising market is at a five-year low. This market consists of six key sectors, and we’re going to look at which are responsible for the decline.
Generation Media looks at the year-on-year percentage change in video games advertising and sales of boxed titles.
This week we review the current state of the games and consoles TV advertising market in 2012 so far, in comparison to the previous five years.
A new content streaming device called Nasne is on the way from Sony.
Parts of the internet went mental at the weekend after it was revealed that Apple boss Tim Cook had visited the offices of Steam owner Valve.
We compare last year's TV marketing activity for games retailers including Tesco, GAME and Sainsbury’s.
The Game of Thrones action RPG will hit UK shelves this June and be supplied to retailers by Koch Media.
The average games industry TV campaign has increased over the past five years from 2.58 weeks in 2008 to 2.97 in 2010 and now 3.39 weeks in 2012.
Forbidden Planet Ltd may be a super-specialist film, TV, comic and memorabilia chain, but it’s also becoming a haven for games publishers. Marketing manager Jon Harrison tells Dominic Sacco why.
Games and consoles TV advertising has experienced a 25 per cent year-on-year decline in activity from the start of 2012 to March 11th.
US Xbox 360 owners are now spending more time using Xbox 360’s multimedia functions than they are gaming.
Sony launched the PS Vita last month and the TV rating results for its first burst of advertising activity have been revealed.
Activision’s action sequel Prototype 2 will be promoted during a Champions League semi-final football match next month.
Apple’s shadow over the video games market is there for all to see. We look at how its TV footprint compares to other games publishers'.