2K Sports and Nexon Announce Partnership to Develop and Publish Online Baseball Simulation

NEW YORK, May 16, 2011 (BUSINESS WIRE) -- 2K Sports announced today an agreement with Nexon Corporation to develop and publish a new online baseball simulation for the South Korean market. The partnership builds upon 2K Sports' strategy to leverage its proven intellectual property and expertise, by using Nexon's deep gaming roots in Korea to enhance its online game offerings for Asia.

"Nexon is a pioneer in the online gaming space and its track record of creating quality online titles makes them an ideal partner," said Christoph Hartmann, president of 2K. "We view this as a great opportunity to deliver an outstanding simulation game to a population that enjoys online gaming and has a passion for baseball. We look forward to reaching new audiences with our authentic simulation titles."

The new online simulation will expand the breadth of sports titles created by 2K Sports' Visual Concepts studio, makers of the acclaimed NBA 2K and MLB 2K franchises, who will be working very closely with Nexon, creators of popular online games, including their worldwide hits MapleStory and KartRider.

"As Korea's number one spectator sport with nearly six million fans in 2010*, baseball has a massive untapped audience to whom we believe our game will appeal," added Hubert Larenaudie, president of Take-Two Asia. "I'm very pleased about the partnership with Nexon, a company that has remarkable experience in developing and publishing popular online game titles. With the combined expertise of Nexon and Visual Concepts, our goal is to create the best online baseball game in Asia."

"This partnership is an opportunity to demonstrate the scope of our development capabilities by creating a new type of online game," said Min Suh, CEO of Nexon Corporation. "We're confident that Visual Concepts' proven success in developing sports simulations coupled with our online gaming expertise will result in a new kind of baseball experience for Korean online gamers."

2K Sports is a division of 2K, a publishing label of Take-Two Interactive Software, Inc. (NASDAQ: TTWO).

* Source: www.koreanbaseball.com .

For more information about 2K Sports, please visit www.2ksports.com.

About Take-Two Interactive Software

Headquartered in New York City, Take-Two Interactive Software, Inc. is a global developer, marketer and publisher of interactive entertainment software games for the PC, PlayStation ® 3 and PlayStation ® 2 computer entertainment systems, PSP ® (PlayStation ® Portable) system, Xbox 360 ® video game and entertainment system from Microsoft, Wii TM , Nintendo DS TM , iPhone ® , iPod ® touch and iPad TM . The Company publishes and develops products through its wholly owned labels Rockstar Games and 2K, which publishes its titles under 2K Games, 2K Sports and 2K Play. The Company's common stock is publicly traded on NASDAQ under the symbol TTWO. For more corporate and product information please visit our website at www.take2games.com.

About Nexon Corporation

Nexon Corporation is a pioneer of interactive entertainment software and the world's leader in massively multiplayer online games (MMOG). Headquartered in Tokyo, Japan, Nexon was founded in 1994 to bring the best in online entertainment to the world, and currently services 30 online games in 72 countries. In 1996, Nexon developed the world's first graphic massively multiplayer online game (MMOG). Nexon also pioneered the microtransaction business model beginning in 1999, in which play is free and users can purchase in-game items to enhance their gaming experience. KartRider, MapleStory, and Dungeon&Fighter are among Nexon's most popular franchises and have been played by more than half a billion players worldwide. The company is privately held.

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The statements contained herein which are not historical facts are considered forward-looking statements under federal securities laws and may be identified by words such as "anticipates," "believes," "estimates," "expects," "intends," "plans," "potential," "predicts," "projects," "seeks," "will," or words of similar meaning and include, but are not limited to, statements regarding the outlook for the Company's future business and financial performance. Such forward-looking statements are based on the current beliefs of our management as well as assumptions made by and information currently available to them, which are subject to inherent uncertainties, risks and changes in circumstances that are difficult to predict. Actual outcomes and results may vary materially from these forward-looking statements based on a variety of risks and uncertainties including: our dependence on key management and product development personnel, our dependence on our Grand Theft Auto products and our ability to develop other hit titles for current generation platforms, the timely release and significant market acceptance of our games, the ability to maintain acceptable pricing levels on our games, our ability to raise capital if needed and risks associated with international operations. Other important factors and information are contained in the Company's Transition Report on Form 10-KT for the five month transition period ended March 31, 2010, in the section entitled "Risk Factors," and the Company's other periodic filings with the SEC, which can be accessed at www.take2games.com. All forward-looking statements are qualified by these cautionary statements and apply only as of the date they are made. The Company undertakes no obligation to update any forward-looking statement, whether as a result of new information, future events or otherwise.

SOURCE: Take-Two Interactive Software, Inc.

2K Sports

Chris Snyder

415-507-7637

chris.snyder@2ksports.com

or

Take-Two Asia Pte Ltd

Karen Teo

(65) 65313147

Karen.t@take2asia.com

or

Take-Two Interactive Software, Inc.

Alan Lewis (Corporate Press)

646-536-2983

alan.lewis@take2games.com

or

Access Communications for 2K Sports

Stephen Imm

415-844-6286

steve@accesspr.com

or

Nexon America

Mike Crouch

213-858-5952

mcrouch@nexon.net

 

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