BIN WEEVILS GOT TALENT!
It’s the new BGT! But this talent search aims to uncover the nation’s finest young creatives behind – not on – the stage. Have you ever dreamed of making a pop video and having the chance to direct your very own animation? Well, now your dream can become reality… and Simon Cowell won’t be on the judging panel!
BinWeevils.com, the BAFTA award-winning social website for children has partnered with Aardman Animations (creators of Wallace & Gromit) and Sony Music to find the best pop video animator in the UK.
The competition will offer, as first prize, the chance for four children to create the official pop video for the Bin Weevils debut album, ‘ Bin Tunes’, released by Sony Music on 29 th July. The winners will visit the world famous Aardman Animations in Bristol, where such legends as Shaun the Sheep, Morph and Wallace & Gromit were created. There, they will work with a professional director to create a unique pop video, which will be seen by up to two million children on BinWeevils.com.
Entrants are invited to submit a short pop video clip, featuring Bin Weevils characters, using the easy-to-use ‘ Animate It!’ software which was created by Kudlian Software in association with Aardman Animations.
This innovative competition is the latest in the making of the Bin Weevils album, possibly the most interactive record ever made. Bin Weevils users have contributed to some of the album’s lyrics, voted on the best songs and helped to choose the album artwork. Kids were also auditioned to sing on the album.
Aardman, based in Bristol (UK) co-founded and run by Peter Lord and David Sproxton, is a world leader in animation. It produces feature films, television series and television commercials for both the domestic and international market. Their multi-award winning productions are novel, entertaining, brilliantly characterised and full of charm that reflects the unique talent, energy and personal commitment of the very special people who make up the Aardman team. The studio’s work is often imitated and yet the company continues to lead the field producing a rare brand of visually stunning and amusing independent and commercials productions.
About Animate It!:
Animate It! is a grass-roots animation brand from the world-renowned Aardman animation studios. It has been designed to inspire and encourage children to have a go at creating their own movies, with no previous experience or skills required. The online hub, www.animate-it.com, is the heart of Animate It! providing video tutorials, resources, tips and news from behind the scenes, making the highly technical world of an Oscar-winning studio accessible in homes and schools. A free trail of the Animate It! software is available to download from www.animate-it.com.
About Bin Weevils.com
BinWeevils.com is a leading digital social world for kids, which entertains and educates its users through an engaging and interactive digital experience. Aimed at children aged 6 to 12 years old, BinWeevils.com invites kids to create and customise their own avatar ('Bin Weevil') and explore the online community. Featuring a host of exciting activity, kids can socialise with other Bin Weevils, play games, work on puzzles, do brain training exercises and watch top rating TV shows from Nickelodeon and Cartoon Network. They can also create their own businesses, which include publishing magazines, hosting parties or running a photo studio.
Winner of BAFTA Kids’ Vote award for ‘Best Website’ for two consecutive years in 2011 and 2012, BinWeevils.com is currently ranked the number one UK Kids Online Social World with over 1.3 million unique users per month (Source Comscore:- July 2012 and October 2012).
The BinWeevils.com licensing programme has seen significant growth over the past 12 months and now has over 20 licensed partners signed to the franchise, developing a wide range of product for the UK market. Licensed partners are secured in all major category areas including Toys, Publishing, Trading Cards, Apparel, Accessories, Homewares and Food.
BinWeevils.com also provides content-driven immersive and highly engaging marketing solutions, working with key children’s brands in sectors including toys, films, books & music.
About Sony Music Entertainment
Sony Music Entertainment is a global recorded music company with a current roster that includes a broad array of both local artists and international superstars. The company boasts a vast catalogue that comprises some of the most important recordings in history. It is home to premier record labels representing music from every genre, including Arista Nashville, Beach Street/Reunion Records, Bystorm Entertainment, Columbia Nashville, Columbia Records, Day 1, Epic Records, Essential Records, Kemosabe Records, Legacy Recordings, MASTERWORKS, Polo Grounds, RCA Inspiration, RCA Nashville, RCA Records, Sony Classical, Sony Music Latin, Star Time International, Syco Music, Vested in Culture and Volcano. Sony Music Entertainment is a wholly owned subsidiary of Sony Corporation of America.