London-based videogame publisher System 3 today announced the addition of ex-Official Nintendo Magazine editor Chandra Nair to its Mayfair team.
With immediate effect Chandra will take on the role of Brand Manager with a view to taking the publisher's critically acclaimed Ferrari race engine and growing it into a market-leading franchise.
"With 13 years of experience across retail, publishing and marketing, not to mention being an avid racing and videogames fan, Chandra is the perfect person to grow System 3's current brands into global heavyweights", said System 3 CEO Mark Cale.
Chandra is equally excited: "The gaming geek in me is really excited about working for a company with such a glowing videogame heritage. And as a massive racing fan I'm giddy about the potential the Ferrari Challenge race engine holds. There's a small but extremely dedicated and passionate team here in Mayfair– couple that with the racing expertise at Eutechnyx and we're all set to take the chequered flag in 2009 and beyond".
About Chandra Nair
Starting out as a videogame shop assistant at the tender age of 15 Chandra slowly trawled his way through the videogames industry. Over the past 13 years he's managed an independent videogames store, written guides for Paragon Publishing's PowerStation, launched Paragon's CUBE magazine with Simon Phillips and Martin Mathers, launched Future's Official Nintendo Magazine with Steve Jarratt and Lee Nutter, and overseen the massive success story that is Future's multi-branching Official Nintendo range.
Chandra is also a life-long racing fan and an obsessive F1 and GP2 racing nut. . . and a good job it is too!
About System 3
Formed in 1981 System 3 is globally renowned for heartwarming entertainment experiences that formed the very foundations of the modern videogames we know and love today.
From the behemoth thatwas The Last Ninja, to the platforming brilliance of MYTH: History In The Making, to the legendary status of International Karate and the joyous simplicity of Putty Squad, System 3 has been responsible for some of the greatest videogames of the past 27 years.
System 3 is currently building towards the release of Williams Pinball Classics (PSP, PS2, Wii), PowerPlay Pool (DS) and Supercar Challenge (PS3) in Q1 2009.
For all System 3 press assets please go to:
For all System 3 PR and marketing enquiries please contact:
Chandra Nair– Brand Manager
E: firstname.lastname@example.org T: +44 (0) 207 491 4441 M: +44 (0) 7988 735868