London - (AIM: MOS), 17 May 2011– Mobile Streams announces today that it has added more ways for users to pay for premium downloads on the consumer app store Appitalism.com. The new payment choices are Direct Carrier Billing and Google Checkout which have been added to the existing options of PayPal, Facebook Credits, credit cards, debit cards and direct bank account payments.
Simon Buckingham, CEO of Mobile Streams and Chief Appitalist said:“As an open, independent universal app store, Appitalism believes in giving customers a choice of convenient payment options with which they can buy premium apps and content. With these additional payment choices, Appitalism now supports far and away the widest range of different ways for consumers to pay for apps.”
As new mobile commerce and payment services are rolled out, Appitalism is committed to adding support for them too in order to continuously improve the conversion ratio of visitors to the Appitalism.com site who become customers that purchase from the service. The improved monetization from the increased payment options has the added benefit of supporting our Independent Software Vendor partners who are able to earn better returns from their investments in developing premium apps.
Customers can use the many different payment options to purchase from the catalogue of premium apps, songs, books, games and videos on Appitalism.com that are compatible with a broad range of digital devices including smartphones, tablets, PCs and eBook readers.
Victoria Tayler, Public Relations Manager +41 79 4301915