ARTIFICIAL MIND&MOVEMENT (A2M) APPOINTS NEW SENIOR VICE-PRESIDENT OF BUSINESS DEVELOPMENT

Montreal, Quebec (Canada), September 21, 2009 - Artificial Mind&Movement (A2M) is pleased to announce the appointment of Mr. Jamie Leece as Senior Vice-President of Business Development. Mr. Leece is a seasoned veteran who has been involved with the business aspects of the video game industry. Most recently, he was President and Founder of Rainmaker Games, where he provided strategic consulting to a prestigious client base, including MTV Games, Major League Baseball Advanced Media and Croteam. Cumulating 20 years of experience in the industry, Mr. Leece has held positions at LucasArts, Interplay Productions and was President of the Take-Two label Gotham Games. An expert in sales, licensing, publishing and business development in the gamer and casual games markets,

he has published and/or licensed such products as Max Payne, Duke Nukem, Halo, Conflict: Desert Storm, Celebrity Death Match and Piglet's Big Game.

“I’m thrilled to be joining Artificial Mind&Movement at this exciting time”, expressed Mr. Leece.“I look forward to helping the company extend and expand its relationships with our current publishing partners, as well as looking for new strategic relationships in all aspects of the interactive industry.“

In his new capacities within the company, Mr. Leece will oversee North-American business development and increase the company’s strategic market opportunities.

“Mr. Leece brings considerable experience in business development and publishing in the video game industry, and we couldn’t be more excited to add him to our team”, said Remi Racine, President and CEO of Artificial Mind&Movement.“Under his guidance, we look forward to strengthening our position as one of the world’s top independent studios.”

Mr. Leece will be based out of the company’s Montreal (Canada) studios. Christophe Watkins, Vice-President, Online and European business development will be based out of Paris.

About Artificial Mind&Movement

Based in Montreal, Quebec, Artificial Mind&Movement (A2M) is Canada’s leading independent game developer, employing 500 talented people in Montreal, Quebec and Santiago, Chile. Since 1992, the company has developed 119 titles across every game platform, including its highly-stylized third person shooter WET™. Our studios work with the industry’s top publishers and licensors, including Activision Blizzard, Bethesda, Disney, Electronic Arts, Fox, Konami, LucasArts, Viacom and Warner. Artificial Mind&Movement is committed to producing unparalleled game experiences with original or licensed Intellectual Properties. From 2006 to 2008, the company has ranked simultaneously amongst the Deloitte Technology Fast 50 and also as Canada’s 50 Best Managed Companies.

For media inquiries, please contact:

Michele Fortier

Communications Director, Artificial Mind&Movement

(514) 843-4484 x 426

michele.fortier@a2m.com

For business opportunities, please contact:

Jamie Leece

Senior Vice-President, Business Development

Artificial Mind&Movement

(905) 841-5981

E: jamie.leece@a2m.com


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