London, UK– 18 September 2007 - Atari UK is today thrilled to officially announce the signing of an agreement with SimBin Development Team AB for the exclusive distribution rights in the United Kingdom of the highly anticipated upcoming PC racing title RACE 07.
“Atari is obviously very pleased to bring the latest offering from SimBin. They have a history of delivering top quality games in this very popular genre and RACE07 is no exception, backed up with significant marketing and sponsorship backing from both Eurosport and WTCC”, says Jeremy Wigmore, Managing Director-Atari UK Ltd&Atari Nordic AB.
“We are looking forward to working with Atari once again,” said Henrik Roos, CEO, SimBin.“Atari and SimBin have a legacy of success together with previous titles and we are looking forward to join forces with the team again”, continued Roos.
RACE 07 can be found in all good retailers from 12 October.
Demo download and official website: www.race-game.org/race07
About RACE 07
RACE 07 - The Official WTCC Game features the full FIA WTCC season of 2007 including all cars and tracks, as well as several new support classes and tracks from all over the world. The game also features the full WTCC season of 2006 which was included in the game’s predecessor RACE– The WTCC Game, released in 2006 on PC. For the first time ever SimBin is also presenting single seated action with Formula cars. Race with the incredibly fast Formula 3000, Formula BMW and also the Radical sports car models SR3 and SR4.
To support these new race classes the player will be offered the choice between one- or two-race-format. The highly detailed damage system is also adapted to give the Formula cars the vulnerability they have in real life.
All in all RACE 07 features more than 300 cars in 9 different classes on 32 real life racing tracks and city circuits from all over the world.
•The full 2007 and 2006 seasons of the WTCC, plus the historic WTCC’87 class, Formula 3000, Formula BMW, the Mini Cooper Challenge, and more.
•Intense“single seated” action: Open race cars feature realistic helmet views with visor dynamics so real players will see every speck of raceway debris.
•32 different real-life tracks from all over the world, including unique city tracks.
•Online rankings and leader boards.
•Human-like AI opponents that behave as natural race cars, trying to force the driver to make errors.
•Enhanced community appeal, with community driver names, customized skins and league-support.
About the SimBin Group
SimBin Development Team AB is a Swedish game developer founded in 2003 and is a subsidiary of SimBin Studios AB. SimBin Development Team AB handles all the game productions in the group and develops games for all leading platforms.
SimBin Studios AB is the mother company, responsible for the publishing and IP rights for all productions developed within the SimBin group. SimBin Studios AB is also responsible for Business Development, Finances, Marketing, PR and administration.
The SimBin group is a privately owned group of Swedish companies that occupies a total staff of 70 people, consisting of 50 employees and 20 distributed consultant’s world wide.
In the SimBin portfolio you will find award winning titles like“GTR– The FIA GT Racing Game”,“GT Legends”,“GTR 2– The FIA GT Racing Game” and“RACE– The WTCC Game”. GTR and RACE are registered trademarks owned by the SimBin group.
For further information: http://www.simbin.com
About Infogrames Entertainment and Atari:
Infogrames Entertainment (IESA), the parent company of the Atari Group, is listed on the Paris Euronext stock exchange (ISIN code: FR-0000052573) and has two principal subsidiaries: Atari Europe, a privately-held company, and Atari, Inc., a United States corporation listed on NASDAQ (ATAR).
The Atari Group is an international producer, publisher and distributor of interactive entertainment software for all market segments and in all existing game formats (Microsoft, Nintendo and Sony) and on CD-ROM for PC. Its games are sold in more than 60 countries.
The Atari Group’s extensive catalogue of popular games is based on original franchises (Alone in the Dark, V-Rally, Test Drive etc.) and international licenses (Dragon Ball Z, Dungeons&Dragons, etc.).
For more information: http://www.atari.com
© 2007 Atari Europe SASU. All rights reserved.
All other trademarks are the property of their respective owners.
For more information, please contact:
Lee Kirton, Head of PR, Atari UK, firstname.lastname@example.org