BAD PIGGIES TURNS ON THE CAMERA AS EVERYPLAY ANNOUNCES 50 GAMES LIVE AND 100,000 SHARED REPLAYS

Applifier Ltd today announced the integration of Everyplay® social video into the widely popular puzzle game Bad Piggies® from Rovio Entertainment Ltd®. Players can now easily record, replay and share in-game moments with friends and game fans alike on the Everyplay social video network. Bad Piggies with Everyplay is now available to download free for iOS devices on the App Store: 

https://itunes.apple.com/us/app/bad-piggies/id533451786?mt=8

“Bad Piggies is an imaginative game that allows players to build all kinds of extraordinary creations. Our fans want to share their creativity and experience Bad Piggies together. Everyplay enables our players share and connect with friends and fans in a meaningful way,” said Jami Laes, SVP Games at Rovio Entertainment.

“With over hundred thousand replays already shared, we know that mobile players love sharing! Bad Piggies is all about player creativity and we are thrilled to enable players share their awesome creations as social videos with Everyplay!” said Jussi Laakkonen, founder & CEO of Applifier.

View player shared social videosfrom Bad Piggies at https://everyplay.com/bad-piggies ;

Everyplay offers mobile game developers an innovative way to drive organic growth and  increase player engagement by enabling players to record and share their game replays on  Everyplay and to Facebook, Twitter and YouTube. Everyplay replays are a highly effective social discovery source as on average 20% of users who view a replay immediately click to download the game from the App Store and hit games like Nimble Quest have seen over 10,000 replays shared in just five days.

Applifier also announced that Everyplay has reached key milestones. Since the beta launch in December 2012 the “social video for mobile games” network has been integrated to over fifty iOS games including App Store Editor’s Choices Nimble Quest and Badland, and a total of over 100,000 replays have been shared by players.

The company also announced the general availability of Everyplay’s ground breaking FaceCam feature, that allows players add video and audio commentary to turn game replays into players’ own stories, and the launch of the Everyplay iOS app that allows players easy access to watch replays and connect with other game fans.

Mobile game developers looking to engage players and find new players with viral videos shared by their players are encouraged to sign up for free at https://developers.everyplay.com.

Players are invited join in by downloading the Everyplay app for free at https://itunes.apple.com/us/app/everyplay/id641257241?mt=8 or by visiting www.everyplay.com

About Applifier

Applifier enables game developers to more effectively acquire and monetize audience through a comprehensive suite of tools. In 2011, Applifier became the largest crosspromotion network of independent social application developers on Facebook, reaching over 150 million monthly active users. In December 2012, Applifier launched the Everyplay beta for mobile game replay sharing, and launched the Impact video advertising network to acquire high quality users and increase monetization for games. Applifier is backed by Lifeline Ventures, MHS Capital, PROfounders Capital, Tekes, Webb Investment Network and angel investors, and has offices in Helsinki, Finland and in San Francisco, CA. For more information, please visit http://www.applifier.com.

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Press Kit Assets:

Asset related to this press release are available to download from: 

https://dl.dropboxusercontent.com/u/5881274/bad-piggies-everyplay-launch.zip

To embed Everyplay social videos, please visit https://everyplay.com/bad-piggies, select a video to watch and tap on the Share button below the video and copy’n’paste the embed code.


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