Gaming merchandise licensee Battle Ant has announced the launch of a new online community called Taymai – www.taymai.com - that celebrates everything about games and games merchandise, whilst offering consumers access to products based on some of the hottest digital brands around.
Taymai, which stands for Tell All Your Mates About It, is designed to encourage gamers to talk about what they love in games and gaming, including development, playing and the merchandise that goes with them. The Taymai site offers access to the Taymai forum where gamers can talk about what’s hot and what’s not, as well as a blog and Twitter, Facebook and Pinterest pages.
The site also boasts an online shop where consumers can buy some great new products from Battle Ant. A new plush line based on Hungry Shark – the best-selling app from Future Games of London - is currently available and the limited edition product is selling rapidly as excitement mounts over the impending release of a brand new version of the game - Hungry Shark Evolution – onto iOS later this month.
“We are now seeing an evolution of the gaming sector where merchandise goes hand in hand with the playing experience so we wanted to develop an online community that celebrates this,” explains Steve Manley, founder of Battle Ant and Taymai. “This is exactly what Taymai does – it is a focal point for both gamers and developers alike to shout about games and merchandise and also allows us to provide a route to market for fantastic new products such as the Hungry Shark plush.”
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