Beeline Interactive, Inc. Plans a Sweet Treat for Peanuts Fans

LOS ANGELES, CA--(Marketwired - Oct 2, 2013) - Beeline™ Interactive, Inc., a leading developer and publisher of games, today announced in a deal with Peanuts Worldwide, the development of " Snoopy's® Candy Town," a new game for smartphones and tablets featuring Charles M. Schulz's beloved Peanuts® characters. The game is the second offering from the successful Peanuts Worldwide and Beeline partnership which brought fans Snoopy's® Street Fair. In it, Snoopy, Woodstock and the gang undertake a brand new adventure as the proprietors of a fanciful candy factory.

Charlie Brown needs help raising funds for his bid to win Class President, and he's calling on his friends' help. By making and selling delicious candy for all kids in the neighborhood, players might just be able to raise enough money to help Charlie Brown finally win -- for once!

In " Snoopy's® Candy Town," which will be available at the beginning of November, players will build their own candy businesses from the ground up. Surrounded by a familiar cast of Peanuts® friends, players will design a personalized candy factory, complete with buzzing machinery, expansive storerooms, and a hardworking crew of Woodstock-like, feathered employees. Snoopy's sister Belle will also play an impactful role in the game as the manager of a candy shop near the factory. As they perfect their own candy assembly lines, players will work to raise Snoopy® Dollars to expand their factories and help Charlie Brown run his campaign.

Players' candy companies start as small operations with just a few pieces of equipment and a tiny staff. From there, they can continue to expand and upgrade their equipment, staff, and facilities to grow their little candy workshops into bustling businesses! In order to keep up with demand, players will need to order deliveries of their special candy making ingredients and keep equipment staffed and running at all times. As they watch their factories grow, players will enjoy frequent run-ins with the Peanuts® characters they know and love.

" Snoopy's® Candy Town" adds to Beeline's growing library of freemium smartphone and tablet games which thus far include  Smurfs'® Village, Snoopy's® Street Fair  and  Monster Pet Shop™.  Cumulative downloads for these titles exceed 70 million.  Smurfs' Village  has ranked as the number one top-grossing app in 79 countries and consistently ranks as a top-ten grossing app worldwide on Apple's App store. All three games regularly maintain a user review rating of 4 1/2 stars or higher on the U.S. App Store.

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About Beeline Interactive, Inc.

Beeline is a leading worldwide developer and publisher of games for smartphones and tablets. A wholly owned subsidiary of Capcom, Beeline was formed with the mandate of creating original and licensed games specifically designed for unique play style of the smartphone gamer. Beeline counts the hits Smurfs'® Village, Snoopy's® Street Fair™, Monster Pet Shop™, Zombie Cafe™ and Lil' Pirates™ among its portfolio and brings a solid foundation of strong brands, innovation and compelling social gameplay to the market. For additional information on the company and its offerings, please visit  www.Beeline-i.com.

About Peanuts Worldwide

The PEANUTS characters and related intellectual property are owned by Peanuts Worldwide LLC, a joint venture owned 80% by Iconix Brand Group, Inc. and 20% by members of the Charles M. Schulz family. Iconix Brand Group, Inc. owns, licenses and markets a growing portfolio of consumer brands including CANDIE'S ®, BONGO ®, BADGLEY MISCHKA ®, JOE BOXER ®, RAMPAGE ®, MUDD ®, MOSSIMO ®, LONDON FOG ®, OCEAN PACIFIC ®, DANSKIN ®, ROCAWEAR ®, CANNON ®, ROYAL VELVET ®, FIELDCREST ®, CHARISMA ®, STARTER ®, WAVERLY ®, ZOO YORK ®, and SHARPER IMAGE ®. In addition, Iconix owns interests in the ARTFUL DODGER ®, ECKO ®, MARC ECKO ®, ED HARDY ® MATERIAL GIRL ®, PEANUTS ®, and TRUTH OR DARE brands. The Company licenses its brands to a network of leading retailers and manufacturers that touch every major segment of retail distribution from the luxury market to the mass market in both the U.S. and worldwide. Through its in-house business development, merchandising, advertising and public relations departments Iconix manages its brands to drive greater consumer awareness and equity.

Beeline is a trademark of Beeline Interactive, Inc. in the U.S. and other countries. All other trademarks are the property of their respective owners.

 


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