BLAZE Give a Touch of Magic and Sparkle to Our DSi&DS Lite Consoles

FOR IMMEDIATE DISTRIBUTION

Doncaster, UK– 27th August 2009 – We all strive to add a touch of our own personality and style in everything we do, so why stop when it comes accessorizing our gaming consoles? Video game accessories giant BLAZE have proudly revealed their latest hot new accessory kit for both the Dsi and DS lite consoles with 5 colour schemes to satisfy even the most fashion conscious.

The BLAZE Sparkle kit allows us to stand out from the crowd whilst providing the essential accessories we cannot live without.

First up is the glitter sparkle carry case which protects our consoles in complete style with its high gloss metallic glitter finish. The case provides the perfect fit for our DSi / DS Lite consoles, shielding it in a tough yet highly attractive outer casing.

Other essential accessories include a car charger, earphones, wrist strap and stylus for both DSi&DS Lite consoles. All come completely colour matched to the carry case and add to the sense of individuality that this new BLAZE Sparkle Kit brings.

The 5 colour choices are again totally unique due to the shimmering metallic properties of the new BLAZE kits. Graphite Black, Pearl White, Metallic Pink, Ruby Red and Emerald green are the colour schemes available, which ensure all tastes and styles are catered for.

The BLAZE DS Lite / DSi Sparkle Kits are available in October from www.blazeeurope.com and all leading video game stores for just£9.99.

For further information, please visit:

http://www.blazeeurope.com/dsi/dsi-dslite-sparkle-case/prod_95.html

Features:

    <*>Glossy Sparkle Metallic Finish <*>Protects your DSi / Lite <*>5 High shimmer colour schemes <*>Pack Contains: <*>Carry Case, Earphones, <*>Wrist Strap, DSi / DS Lite Stylus
Information about all BLAZE products can be found at www.blazeeurope.com

FOR MORE INFORMATION

PRESS ENQUIRIES

Craig Bennett

craig.bennett@blazeeurope.com

(+44) 01302 325225

SALES ENQUIRIES

Michael Flanagan

michael.flanagan@blazeeurope.com

(+44) 07771888652

Suzanne Nurse

suzanne.nurse@blazeeurope.com

(+44) 07717686255

About BLAZE Europe Ltd

Blaze Europe is a world leading developer and distributor of quality accessories and software for video game consoles, handheld media devices and PCs. Operating from its main office and warehousing facility in the UK, BLAZE is part of the Leader group headquartered in Varese, near Milan.

With over 20 years of experience in the sector, the research and development team continually create a product range that is designed to meet the needs of a fast changing business, in a fast changing market. This team has established BLAZE as an innovative and high quality brand.

The portfolio spans all gaming console formats, from the major platform holders such as Sony, Microsoft and Nintendo, to the latest notebook computers and media devices.

Where products are not designed“in house”, product sourcing is focused on suppliers that provide industry leading levels of quality and reliability. BLAZE partners with only the finest engineers and over the years have developed excellent relationships with large manufacturing facilities worldwide.

Marketing teams in the UK and Italy build consumer demand through a broad range of marketing and PR activities across specialist and mainstream channels.

Exceptional trade support is provided through a range of cross-promotional and point-of-sale offerings.

BLAZE Europe distributes globally through its own sales force, direct to retail and through distribution partners worldwide.

www.blazeeurope.com


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