BLOCKDOT RELEASES LAVA SHOWDOWN GAME FOR LEGO

FOR IMMEDIATE RELEASE

February 9, 2010 (Dallas, TX)– Dallas-based Blockdot has released“Lava Showdown,” an exciting (and fiery!) game for LEGO® Systems, one of the world's leading manufacturers of toys for children.

The game, which was created to promote the LEGO Power Miners product line, was released exclusively to Blockdot’s gaming portal www.kewlbox.com— one of the Top 50 game portals on the Internet.

In Lava Showdown, the Power Miners are digging even deeper underground to reach the lava environment— and now they have new lava monsters to worry about! Your mission is to catch the lava monsters in cages, then navigate your way over a lava-filled trench— avoiding the ginormous lava monster throwing fireballs at you! (players who work really hard in the game will find special unlockable items, too)

Join the Lava Showdown mission at http://www.kewlbox.com/games/GameDetail.aspx?gameID=381

Become a fan of Kewlbox on Facebook— and get the scoop on new games and game updates: http://www.facebook.com/pages/Dallas-TX/Kewlbox/278283293824?ref=ts

About Blockdot and Kewlbox.com

Blockdot, a Media General, Inc. company, is a leading producer and provider of casual games and company sponsored Advergames. Blockdot has created over 800 games for a broad range of leading brands and companies, including American Airlines, AT&T, Baskin-Robbins, General Motors, Kimberly-Clark, Kraft, Motorola, M&Ms, Nokia, Universal Pictures and Verizon. Millions of people play Blockdot games on its game site www.kewlbox.com, which consistently ranks as one of the Top 50 gaming portals on the Internet and is used as the launching site for client Advergames. More information on Advergaming can be found at www.blockdot.com.

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Contact: Dan Ferguson

Blockdot

214-890-4105

dferguson@blockdot.com


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