Changing the Face of UK Games and Film

London, UK - 12th November, 2010. Today, IGN UK, the UK’s largest video games and entertainment network, began the hunt for the brightest personalities in UK gaming and film. The award winning media outlet is searching for both presenters and writers from the vast untapped talent of these happy isles.

Winners will be chosen by IGN UK and a panel of leading experts from the world of games and film, and will contribute to IGN UK’s editorial output in 2011.

“At IGN UK our mission is to develop award winning talent and content,” says Alex Simmons, UK Editor In Chief.“Every day our readers contact us, asking how they can break into the industry to embark on a career in journalism. With Game Changer we want to give all aspiring writers and presenters that chance, whilst unearthing the new wave of creative talent for the industry.”

Want to get involved?

Video Presenters: Simply, record yourself talking about your favourite game or movie for 30 seconds. Don’t worry about quality of video, camera angles or lighting techniques, IGN are interested in your personality not your camera skills. To submit your video, upload it to YouTube and share it with IGNGameChanger via the upload tools in your YouTube account. Approved videos will be displayed on www.youtube.com/igngamechanger

Writers: Write 250 words on your favourite movie or game (you can submit a review/feature/opinion piece - anything you want) and email it to gamechanger@ign.com

Terms&Conditions

Game Changer is only open to UK residents over the age of 18. Full terms and conditions can be found at http://gamechanger.ign.com

About IGN

IGN Entertainment is a leading Internet media and services provider focused on the videogame and entertainment markets. Collectively, IGN Entertainment media properties reach over 4.8 million unique users in the UK, with a worldwide reach of 49 million unique users (comScore). IGN Entertainment’s network of videogame-related properties (including double GMA award winning games and film site IGN.com) provides one of the Web's most comprehensive videogame information destinations, which coupled with leading male lifestyle site AskMen, attracts one of the largest concentrated audiences of young males on the Internet.

Direct2Drive is IGN Entertainment’s digital distribution retail arm. Coupling the ease of use in download-to-own with Direct2Drive’s Download Protection, it is a popular destination for the PC and Mac gaming enthusiast.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.