Codemasters and Koch Media celebrate topping the European charts with "F1 2010"

Planegg/Germany, September 30, 2010



F1 2010, the award-winning and official game of the 2010 FIA FORMULA ONE WORLD CHAMPIONSHIP™ published by Codemasters on September 23rd, has secured pole position with a series of Number 1 chart successes across major European territories, including those where the title is represented by Koch Media. In Germany, F1 2010 ranked #1 in the PlayStation 3, Xbox 360 and All Formats Console charts (Week 38). The game has enjoyed similar success in France, Switzerland, Italy and Austria, which saw the PlayStation 3 edition top local GfK charts.


In March 2010, Koch Media signed an exclusive distribution and marketing agreement  with Codemasters for Germany, Austria, Switzerland, Benelux, France, and Italy.


"Gamers and racing sports fans alike have eagerly anticipated the release of F1 2010. With this title, Codemasters has once again delivered an outstanding racing game. The successful cooperation with Codemasters and our retail partners has reinforced our position as the No. 1 retail distributor in Europe," says Klemens Kundratitz, CEO of Koch Media.


Rod Cousens, CEO, Codemasters said:“The launch of F1 2010 is a hugely successful and significant landmark for both Codemasters’ development and publishing operations. Our partner-based distribution strategy with Koch Media has delivered major results in driving the title to great heights in key European markets, where launch campaigns were executed with local expertise.”


Koch Media, with branch offices all over Europe and in the USA, as well as an international network of business partners, is looking back on more than 15 years of experience in distributing digital media products. From publishing video games to home entertainment and software products, the company already has a long history of success.


The Koch Media group has its own Europe-wide distribution infrastructure and logistics which, in cooperation with the largest independent sales team in Europe, ensure the required efficiency in the distribution of media products.


In the course of the years, Koch Media has been able to create a unique distribution network all over Europe. This is supported by strong competence in the marketing of games titles from various genres and for different target groups. In addition to titles from their own games label Deep Silver, Koch Media's sales teams also distribute products from partners such as Capcom, Eidos, Kaspersky Labs, Paradox Entertainment, Square Enix, Tecmo-Koei, and System 3 in various European countries.


Codemasters’ F1 2010 is available since September 23, 2010, for the Xbox 360® video game and entertainment system from Microsoft®, the PlayStation®3 computer entertainment system, and PC Games For Windows®.


Chart positions in Europe in week 38:

Germany: media control GfK Charts

               Number 1 in PlayStation 3 charts

               Number 1 in Xbox 360 charts

               Number 1 (PS3) and 2 (Xbox 360) in all format console charts

               Number 2 in PC charts

Austria: media control GfK Charts

               Number 1 in PlayStation 3 charts

               Number 1 in Xbox 360 charts

               Number 1 (PS3) in all format console charts

Switzerland: media control GfK Charts

               Number 1 in PlayStation 3 charts

               Number 2 in Xbox 360 charts

               Number 1 (PS3) in all format console charts

France: GfK Leader Panel

               Number 1 in PlayStation 3 charts

               Number 2 in Xbox 360 charts

               Number 1 (PS3) in all format console charts


About Koch Media

Koch Media is a leading producer and distributor of digital entertainment products (software, games and films). The company's own publishing activities, marketing and distribution extend throughout Europe and the USA. It has also formed strategic alliances with numerous games and software publishers: Nintendo, Mindscape, Dark Energy, Asylum, bitComposer, Kaspersky Labs, Nero, Cyberlink, Cakewalk, Gotham New Media, Accountz, Tuneup Utilities, AVG Technologies, Mr Site, and many more. Headquartered in Planegg near Munich/Germany, Koch Media owns branches in United Kingdom, France, Germany, Austria, Switzerland, Italy, Spain, the Nordic regions, Benelux and the USA.


About Codemasters

Codemasters, the award winning games developer and publisher, has a 24-year heritage and annual revenues in excess of US$ 150 Million. The company’s dominant brands include Colin McRae DiRT, Race Driver GRID, Cricket and Operation Flashpoint; the company retains the exclusive worldwide video game rights to FORMULA ONE. Codemasters operates three UK development studios– one at its Warwickshire HQ with further sites at Guildford and Birmingham. An additional art studio is based in Kuala Lumpur, Malaysia. In 2009 Codemasters won the coveted Grand Prix Award at the 2009 Develop Industry Excellence Awards, an award bestowed on the company felt by Develop to have contributed the most to the games medium in recent times. Across the group, Codemasters employs over 450 people. In March 2010, Reliance Big Entertainment Ltd. (RBEL), a part of India’s Reliance ADA group, acquired a 50 per cent shareholding in the company, alongside existing investor, Balderton Capital, the leading European venture capital firm that first invested in Codemasters in 2005. For more information on Codemasters’ product portfolio, please visit



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