CONNECT2MEDIA LAUNCHES PACHINKO ON PRIZEPLAY® THE MOBILE‘REAL REWARDS’ PLATFORM

Manchester, UK, May 10th 2011 - Connect2Media ( www.connect2media.com), a leading publisher of mobile games, have today launched cell phone pinball game, Pachinko, on‘real reward’ mobile gaming platform PrizePlay®. 

Pachinko is the second game to be launched on the innovative mobile game platform, offering players the chance to play, and win’real rewards’.

All PrizePlay® games are skill based and are free to download. Players are able to purchase in-game tokens to play the games and win‘Bling’, the in- game currency that can be exchanged for‘real rewards’ including Amazon.com Gift Cards.

Pachinko is a pinball style game with a PrizePlay® twist.  The aim of the game is to fire shiny Pachinko balls into point cups.  The user must then correctly answer a trivia question to win the points on the cup.  If a user reaches 170 points, they win, and the points turn into Bling. 

 “Pachinko is the second in what we hope to be a long line of titles under our PrizePlay® umbrella brand .” said Jennifer Lyons, Product Marketing Manager, Connect2Media. “Our plans include taking popular casual games across different genres and adding what I like to call our‘PrizePlay® twist’.

This is a really exciting time for us at Connect2Media as this is enabling us to develop a strong player community and build on what really is a compelling mobile experience”.

“When you play a PrizePlay® game, you’re not just achieving a winning status or beating your previous score, you have the opportunity to win big! Our ability to use PrizePlay’s eCRM platform also enables us to target users to increase loyalty. It is a fantastic concept which we can take across multiple platforms”.

Said Greg Graham, VP of Sales&Marketing, North America

PrizePlay® currently operates on Americas largest mobile carrier, Verizon, and plans are in place to deploy the PrizePlay® platform across more mobile carriers and also offer an Android version later this year.

>ENDS<

For media assets and queries please get in touch via the contact details below.

Media Contact:

Emma Brown

Connect2media Limited

e: ebrown@connect2media.com

t: 0161 233 1838

w: www.connect2media.com

Corporate Twitter: Connect2Media

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About Connect2Media

Connect2Media is a developer and publisher of interactive digital entertainment for mobile devices. Our mission is to deliver exceptional, original and licensed, entertainment content on a wide variety of devices, to consumers around the world.

Headquartered in Manchester, UK with major offices in Israel and Poland and an expanding global distribution footprint, Connect2Media publishes and distributes a portfolio of product that boasts some of the biggest names in entertainment as well as award winning original properties. Connect2Media has relationships with every major mobile network carrier on the planet including Telefonica, Orange, Vodafone, AT&T and Verizon.

Connect2Media believes in creating compelling, fun, entertainment that can be delivered digitally and enjoyed universally.

About PrizePlay®:

PrizePlay® is a social interaction and reward system designed to increase consumer loyalty and revenue potential by enabling all forms of consumer relationship building within mobile content applications. Features include in-game transactions that involve storing points, currencies, tokens, or coupons; pay-per-play or tournament style gaming models; in-game prizing; friend-based referral programs and loyalty promotions.

Emma Brown

EMEA Product Marketing Manager

Connect2media Limited

e: ebrown@connect2media.com

t: 0161 233 838

s: emmab19

w: www.connect2media.com 


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