Dare to be Digital launches– nine weeks to win a computer games BAFTA!

- Nine weeks to build a new computer game and win a BAFTA

- Students competing from as far afield as China, Denmark and India

Student computer game designers today start the internationally renowned Dare to be Digital challenge– to build a complete game in just nine weeks, with the best game taking home a BAFTA.

Applications from over 70 universities worldwide were whittled down to just 15 teams, who now go head-to-head in an intense competition that every year grabs the attention of the computer games industry.

Hosted and run by the University of Abertay Dundee, Dare to be Digital brings in games industry professionals to hand-pick and mentor the teams. Many competitors go on to receive job offers from these world-leading companies.

The contest is also delighted to welcome Intel Corporation as a title sponsor for a third year. The company has worked with Dare to be Digital to give the teams financial support and supply them with the latest technology for the competition.

The finished games go on show to the public at the free Dare ProtoPlay games festival in Dundee’s Caird Hall on 12-14 August, and then on to the BAFTA Video Games Awards where the winner of the BAFTA‘Ones to Watch’ award is picked.

Andrew Semple, Studio Director at Rockstar North, said:“Dare to be Digital provides an important platform for fostering and bringing on new talent to the videogames industry. Rockstar is honoured to once again lend its support and provide mentoring to this year’s competitors.”

Richard Hare, co-founder and President of Dundee-based Outplay Entertainment, said: "Dare to be Digital has pioneered the search for new talent, championed the 'indie' games ethos and supported the next generation of developers like no other event in the world. 

“The competition is now over a decade old and has been recognised as one of the most valuable experiences a student can gain if they're serious about entering the games industry.  We're delighted to be supporting such a unique and challenging event and we look forward to seeing what the teams can produce in such a tight timeframe."

Dr Louis Natanson, Academic Director of the Institute for Arts, Media and Computer Games at Abertay University, added:“The students starting Dare to be Digital today are some of the most promising young game designers anywhere in the world. We’re expecting great games to emerge over the next nine weeks.

“Dare to be Digital is a really unique opportunity to get noticed by the games industry, and competition to take part gets fiercer and fiercer every year. We wish all the teams the very best and look forward to playing their games at Dare ProtoPlay in Dundee in August!”

The team members come from 16 different universities across China, Denmark, India, the Irish Republic and the UK, with games being developed for iPad, iPhone, Kinect on Xbox 360, PC and Windows Phone 7.

Exceptionally strong entries were judged– and will be mentored– by the computer games industry professionals who belong to Dare’s Developer Accord: Blitz Games Studios, Cobra, Codemasters, Crytek UK, Jagex Games Studio, Outplay Entertainment, Rare, Rockstar North, Ruffian Games and Sony Computer Entertainment.

Dare to be Digital is also sponsored by computer games trade body UKIE, the Association for UK Interactive Entertainment. UKIE works extensively with computer games education providers, developers and publishers to promote the UK games industry to the public and the Government.

(Ends)

For media enquiries, please contact Chris Wilson (Communications Officer)– T: 01382 308522 M: 07837 250284 E: chris.wilson@abertay.ac.uk

NOTES TO EDITORS

The finalists are:

Team Game Platform Country

Ape-y Eyes Paper Quest Kinect UK

Crispy Nugget Studios Galaxy Guardians Kinect UK

Digital Hazards Shadow Light PC UK

Digital Knights Joust it Out! Kinect Denmark

Evolved Ape Dreamweaver PC UK

Faraway Games Aida iPad UK

Fatdog Games The Tale of Yog iPad UK

FunBox Ants– the Lost Memories PC India

Furnace Games Scorcher Kinect UK

Necessary Evil Carne Carne PC UK

Rebel Donut Plunder in the Jungle Windows Phone 7 UK

Swallowtail Tick Tock Toys iPad UK

Tea and Techno Full English Fusion Windows Phone 7 UK

The Weather Factory The Balloonist iPad Ireland

Yummy Tummy Who is the Lucky Ghost? iPhone China

 

The universities participating in Dare to be Digital 2011 are:

- City University London

- ICAT (Bangalore)

- Institute Of Technology Carlow

- IT University of Copenhagen

- Liverpool Screen School (Liverpool John Moores University)

- Newcastle University

- Northumbria University

- Norwich University College of the Arts

- Peking University

- Sheffield Hallam University

- University of Abertay Dundee

- University of Central Lancashire

- University of Huddersfield

- University of Ulster

- University of Wales, Newport

- University of the West of Scotland

About Dare to be Digital:

Dare to be Digital is a video game development competition for undergraduates at universities and colleges of art, organised and run by the University of Abertay Dundee.

Teams of student programmers and artists compete in an intensive 'hot-house' development environment over the summer vacation, building fully-functioning prototypes for assessment by industry judges and a public vote at Dare ProtoPlay in August.

The three winning teams from Dare to be Digital each year become the sole nominees for the BAFTA‘Ones to Watch’ Award.

For more information, please visit http://www.daretobedigital.com 


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