DECK THE HALLS WITH SPLATTERED FRUIT -- FRUIT NINJA KINECT™ CHRISTMAS DLC NOW AVAILABLE ON XBOX LIVE

BRISBANE, Australia - Dec. 14, 2011 - Halfbrick today announced that the new Christmas DLC pack for Fruit Ninja Kinect -- featuring heart-warming holiday themed new content -- is now available for free on Microsoft's Xbox Live Arcade. Bringing the holidays to the dojo, the Christmas DLC pack includes the snow-dusted "Santa's Workshop," the joyful "Snow Globe" silhouette and the sugary sweet "Candy Cane Blade." All new items available now under "Christmas Present" in the Sensei Swag menu upon download.

"If Santa were a ninja -- and we all know he really is -- this is how he'd keep his skills sharp in the slow summer months," said Phil Larsen, chief marketing officer of Halfbrick.

Fruit Ninja Kinect takes all the frenzied fruit-slicing action from the highly addictive hit mobile game and brings it full scale, allowing players to swing their arms and legs to attack fruit. With multiple local multiplayer modes, players can battle each other or team up to slice through an endless cascade of flying fruits while trying to avoid dangerous bombs.

Fruit Ninja Kinect is rated "E for Everyone" by the Entertainment Software Rating Board (ESRB) and is available for download through Xbox LIVE Arcade for a limited time price 800 MSP ($10 USD) for the Xbox 360® video game and entertainment system with Kinect™.

For more information about Halfbrick and Fruit Ninja Kinect, visit: http://www.halfbrick.com      

To download Fruit Ninja Kinect via Xbox LIVE Marketplace, visit: http://marketplace.xbox.com/en-US/Product/Fruit-Ninja-Kinect/66acd000-77fe-1000-9115-d80258410b79 

To check out the official Fruit Ninja Kinect Christmas DLC trailer, visit: http://www.youtube.com/watch?v=J2GEkX3PjlQ   

For all press assets, including box art and screenshots, visit:

http://bhimpact.gamespress.com/product_page.asp?i=1197 

About Halfbrick

Founded in 2001, Halfbrick has been on the forefront of the Australian game development industry for more than a decade. After years of experience developing licensed titles for platforms such as Game Boy® Advance, Nintendo DS™ and PSP® (PlayStation®Portable) system, the studio has begun expanding its portfolio with a range of original self-published games for downloadable platforms. In 2010, Halfbrick became one of the most well known independent developers in the world with the success of Fruit Ninja, Monster Dash and Age of Zombies on mobile devices, and other releases such as Raskulls on Xbox LIVE Arcade. The studio continues to create fun and unique games and looks to explore new opportunities and technologies in the world of casual games development.

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Media Contact:

Phil Larsen                                            

Halfbrick 

+61.7.3356.0429                 

plarsen@halfbrick.com

Marion Wallace

Bender/Helper Impact for Halfbrick

310.694.3151 

marion_wallace@bhimpact.com  


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