DESIGNER TOY STORES TO GIVE EARLY ACCESS TO NINJATOWN

FOR IMMEDIATE RELEASE

MIDLOTHIAN, VA– September 10, 2008 - SouthPeak Games and Shawnimals announced today a special open-to-the-public three city tour for their upcoming action strategy title, Ninjatown, for Nintendo DS™. Slated to ship at the end of October, fans can get an early look at the game in San Francisco, New York City and Chicago weeks before it becomes available at special events taking place at designer toy shops. They’ll be plenty of Ninjatown gaming to be had, as well as exclusive Ninjatown items and discussions with some of the folks put the game together.

All of the venues will feature Nintendo DS’s with playable Ninjatown games and Shawnimals designer toys, including special limited edition handmade, signed and numbered Ol’ Master Ninja pocket plush*. Players will also be able to pre-order the game right then and there so they can be assured a copy when it ships. The details of the events are as follows:

Double Punch, 1821 Powell Street, San Francisco, CA

Friday, September 19, 7pm-9pm

Saturday, September 20, 1pm-5pm

Ninjatown creator, Shawn Smith, alongside Jen Brody will be on hand to personally talk about their plush creations and how they’ve made the transition to the virtual world. Shawn will be bringing along exclusive one-of-a-kind Ninjatown merchandise, and Double Punch has a special illustration gallery show going on that features amazing works of art. www.doublepunch.com

myplasticheart, 210 Forsyth St, New York City, NY

Friday, October 3, 5pm-8pm

Ninjatown game Producer Jeremy Pope (GTA3, GTA: Vice City, Max Payne 2) will be on hand in New York along with several of the development team members from Venan Entertainment. If anyone is on the lookout for inside info on the best way to defeat Wee Devils, this will be the event to attend. www.myplasticheart.com

Rotofugi, 1953-55 W. Chicago Ave., Chicago, IL

Saturday, October 11, 5pm-8pm

This is Shawnimals’ backyard and promises to have lots of local flavor. Shawn Smith and his Shawnimals team, all based in Chicago, will be demoing Ninjatown and talking Wee Ninjas and Hot Dog Friends with everyone who will listen. www.rotofugi.com

For more information about any of the events or to find out more about Ninjatown visit www.ninjatown.com or www.southpeakgames.com.

*Limited to 25 pieces at each event

About SouthPeak Games

SouthPeak Interactive Corporation develops and publishes interactive entertainment software for all current hardware platforms including: PLAYSTATION®3 computer entertainment system, PSP® (PlayStation®Portable) system, PlayStation®2 computer entertainment system, Xbox 360® videogame and entertainment system, Wii™, Nintendo DS™ and PC. SouthPeak's games cover all major genres including action/adventure, role playing, racing, puzzle strategy, fighting and combat. SouthPeak's products are sold in retail outlets in North America, Europe, Australia and Asia. SouthPeak is headquartered in Midlothian, Virginia, and has offices in Grapevine, Texas and London, England. www.southpeakgames.com

About Shawnimals

Shawnimals is a character design studio started in 2002 and is currently focused on developing designer toys with a strong emphasis on imaginative and often humorous narratives. They produce plush toys, collectible vinyl sculptures, apparel and a variety of other types of merchandise, all branded with an off-the-wall, yet lovable, cast of creatures. For more information on Shawnimals, please visit www.shawnimals.com

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Contact:

Edith Yang

Sandbox Strategies

edith@sandboxstrat.com

415-673-3455


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