Disney Mobile’s GM Bart Decrem to Keynote Digital Kids: Developing a Global Franchise for the Mobile Generation

Los Angeles, CA – March 28, 2012 – The 6th annual Digital Kids Conference is pleased to present Bart Decrem, SVP and General Manager of Disney Mobile, as its day-two keynote speaker. Decrem, who leads the business unit behind the wildly successful ‘Where’s My Water?’ mobile gaming phenomenon, takes the floor of the Expo Hall at the Pasadena Convention Center in Los Angeles at 9:30 a.m., April 26 to discuss Growing Up Mobile – Developing a Global Franchise for the Mobile Generation.

Decrem will address how content producers are changing their ways to reach a generation growing up with mobile and tablet devices as their screens of choice. He will also delve into how entertainment companies like Disney are changing their character development and consumer experiences to serve their next generation of guests. Digital Kids is the largest gathering of professionals engaged in building online and mobile products and services for kids. The show features 70+ speakers in 5 conference tracks including: Safety, Content, Operations, Business and Market Research.

Speakers include industry leaders such as Disney, Wizard101/KingsIsleRovio/Angry Birds , Spin Master, National Football League, Cartoon Network, Ubisoft, Cookie Jar, Sony OnlineKIDZBOP, Mind Candy, Peanuts, GoogleYahoo! Kids, The NPD Group, Federal Trade CommissionCalifornia Attrny General and many more.

Decrem rounds out two days of compelling keynotes. The Digital Kids Conference day-one keynote features Todd Coleman and Josef Hall, co-creators of KingsIsle Entertainment’s popular online game Wizard101, discussing how they moved from hardcore gaming in the world of massively multiplayer online games (MMOG) and achieved runaway critical and commercial success with the #1 AAA family-friendly online social game in North America. http://digitalkidscon.com/2012/03/13/first-keynote-announced-wizard101-creators/

A seasoned Silicon Valley entrepreneur and product visionary, Bart founded Tapulous in 2008. The company quickly became a leading app developer, with more than one billion games played among all Tapulous apps to-date. In July, 2010, Tapulous became a wholly owned subsidiary of The Walt Disney Company, becoming part of Disney Interactive Media Group.

Before founding Tapulous, Bart headed marketing and business affairs for the Firefox 1.0 launch. He was also a co-founder of desktop Linux startup Eazel and the founding chief executive officer of Flock, the social web browser company.

Bart has been an Entrepreneur In Residence at Doll Capital Management and worked on a number of community projects. He was born and raised in Belgium, holds a JD from Stanford Law School.

Online registration for Digital Kids ends April 20th. Digital Kids offers both a 1 Day Pass (good for either day you choose) and a 2 Day, All Access Pass. http://digitalkidscon.com/register/

About Digital Kids Conference:

The 6th annual Digital Kids Conference takes place at the Pasadena Convention Center in Los Angeles on April 25-26.  Endorsed by the Toy Industry Association and International Game Developers Association, the event is the largest gathering of professionals engaged in building online and mobile products and services for kids. The Digital Kids Conference of panels, presentations and interviews provides unparalleled exposure to best practices, current trends, and effective strategies behind the most successful techniques to develop and market to digital kids and youth. Experts from more than 70 industry-leading companies will address everything from mobile and tablet apps to social games, virtual worlds, social media, and more. Participating companies include Spin Master, Sony Online, KIDZBOP, Mind Candy, Peanuts, Rovio/Angry Birds, Wizard101/KingsIsle, National Football League, Cartoon Network, Ubisoft, Cookie Jar, Google, Yahoo! Kids and The NPD Group among many others. Conference goers will learn how to build, manage and monetize services, products and interactive content in conference tracks focused on Business, Content, Market Research, Operations and Safety. Visit http://digitalkidscon.com/ for more information.

About Engage Digital:

Founded in 2003, Austin-based Engage Digital is a leading producer of technology-focused industry conferences and trade expositions ranging from software development, mobile technologies and games to social media, youth, virtual learning and more. Recent events include those held in Austin, New York, Silicon Valley, San Francisco, Seattle, and London. Visit http://www.engagedigital.com/ for more information.


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