EA REVEALS DECEMBER DLC PACK FOR FIGHT NIGHT ROUND 4, ANNOUNCES PRICE REDUCTION AT RETAIL

November 2, 2009– Electronic Arts Inc. (NASDAQ: ERTS) announced today that it will be releasing a new Downloadable Content (DLC) pack for Fight Night Round 4 in early December for both the Xbox 360 and the PlayStation®3. The DLC pack retails for 800 MS Points and $9.99 on Xbox LIVE™ Marketplace and the PlayStation®Network, respectively. Named the Game Critic Awards“Best Sports Game of E3 2009”, Fight Night Round 4 has been winning over reviewers since its release on June 23rd with its realistic graphics and genre defining physics-based boxing engine.

In addition to including Bernard Hopkins, Sonny Liston and Evander Holyfield as playable boxers, the DLC pack will also include two all-new game modes. The first, Old School Rules brings a new take to the traditional boxing experience, while the second, Ring Rivalries, allows you to re-create some of the greatest match ups in boxing history.

EA SPORTS™ also announced today that they have reduced the suggested retail price on both the Xbox 360 and PlayStation 3 versions of Fight Night Round 4 to $39.99 in North America.

Fight Night Round 4 is currently available for the PlayStation 3 computer entertainment system and Xbox 360® video game system from Microsoft. This game has been rated T for Teen by the ESRB, and 16+ by PEGI. For more information, log onto http://fightnight.easports.com. Media can find images of the cover, screenshots and video at http://info.ea.com.

Contact:

Duke Indrasigamany

Publicist

604-456-3150

dukei@ea.com

Jen Riley

PR Director

604-456-5081

jriley@ea.com

David Tinson

Sr. Director, Communications

650-628-5189

dtinson@ea.com


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