ELSPA Forum "BAN THESE EVIL GAMES": Solutions to media hostility

Date: 22nd October

Location:

The Royal Society of Medicine

1 Wimpole Street

London W1G 0AE

The games industry’s relationship with the media has been a volatile one for some time now. While adult language, sex and violence often pass by undetected for the film, television and music industries, the games industry is coming under increased scrutiny and pressure from an apparently hostile media.

Through expert panel discussion and audience participation, this event aims to establish whether the games industry does get a raw deal. Are there hidden contributing factors? Are there solutions and strategies which the games industry could apply?

The panel and audience will attempt to break down the multiple issues which have created this environment, including media spend, age ratings, adult content and crisis handling whilst also looking into the strategies of other creative industries which have, and are, facing the same issues.

Refreshments and lunch provided for all attendees

FREE

Check out www.londongamesfestival.com for the latest news and information about all of the events taking place this year.

For further information on London Games Festival please contact Simon Watts (Cake) on 020 7307 3100 or Duncan Best (London Games Festival) on 020 7534 0584.

Notes to Editors:

The London Games Festival is a celebration of games and interactive entertainment taking place during late October 2007. The Festival will feature a series of diverse events in different venues for different audiences. Whether you’re a gamer, a parent needing advice on games, someone working in the industry, or someone wanting to find out more about how games work and where the future of entertainment will take us, this is a festival for you.

About London Games Festival

The London Games Festival is a weeklong cultural and business celebration of computer and video games, reflecting their influence and importance as central to popular culture and entertainment. Created by the London Development Agency and with the full support of the industry, trade bodies (ELSPA and Tiga) and the British Academy of Film and Television Arts, it will provide an exciting week of consumer and trade events in the capital. The Festival is a collection of independent events, which will run concurrently at venues throughout the city between 22 and 26 October 2007.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.