Enchanted

London, Friday, December 14th, 2007: Movie aficionados can look forward to a magical mobile game this Christmas. Beautiful Giselle, Prince Edward and Pip, the squirrel, are catapulted out of the animated fairy tale realm Andalasia into modern day New York in the newest motion picture - Walt Disney Pictures Presents Enchanted.

Disney Mobile Studios will release the Enchanted mobile game at the same time as the movie. Meet Giselle and her animal friends and enjoy exciting adventures in three mini-games which challenge both your brain and your reflexes over 14 levels in each game. The mini-games will rotate, which means to complete a stage you must play through one level of each.

Enchanted has been designed to be as accessible as possible to casual gamers: each mini-game uses an in-game tutorial so that any instructions that are included as part of the playing experience.

The story behind the game, and the film, is a romantic one: Giselle, the charming princess, has only met Prince Edward once in her entire life. To make sure she will never forget his face, she wants to immortalise him as a mannequin. Through the three mini-games, the player experiences different parts of Andalasia while helping Pip, the squirrel, and other animals from the forest collect materials to create the statue.

In the first game, Pip, the squirrel has to get the statue piece by jumping through the forest. This mini-game is full of action: avoid traps and out smart malevolent bees and mushrooms.

When he reaches the goal he has to solve a challenging puzzle together with Bunny. Move rows of fruit and put them together to free the piece hidden behind. As you play two characters in this game you can move up and down as well as left and right. By carefully managing the time limit you can earn some very high scores.

Finally, Fawn and Boar bring it all back to Giselle’s cottage and each of the animals use their various strengths. Boar is strong and can carry heavy items while Fawn, the deer, is quick and nimble!

The whole game has a positive fairytale feel and rich, beautiful graphics. Friendly forest animals cooperate with each other to help their friend Giselle. This combined with the variety of gameplay make it ideal for the whole family.

"Enchanted is a great game for the Christmas season, and fits perfectly with our strategy to develop games that anyone can pick up and play without a steep learning curve," says Sunil Gunderia, VP Mobile, EMEA. "Enchanted the mobile game is a great extension of this wonderful story and will enable fans of all ages to experience the Enchanted story everywhere."

About Walt Disney Internet Group

The Walt Disney Internet Group (WDIG) offers a compelling mix of interactive entertainment and informational content and services for Internet and mobile devices for audiences around the world. WDIG is both a developer of unique new media experiences specifically designed for Internet and mobile media and a developer of new platforms for distributing content selected from broad, existing entertainment divisions and libraries of The Walt Disney Company (NYSE: DIS). With a portfolio of products and services designed with quality and guest safety in mind, WDIG’s integration of Disney’s unmatched breadth of content with a best-practices approach to Internet and mobile technology drives multiple revenue streams from premium content offerings, advertising and ecommerce. WDIG’s suite of properties includes Disney.com, Family.com, Movies.com and Disney Mobile Studios entertainment. WDIG is an industry leader in online virtual worlds for kids and families, with offerings including Disney’s Club Penguin, Disney’s Toontown Online and the upcoming Pirates of the Caribbean Online and Disney Fairies. Additionally, WDIG’s Disney Mobile phone service is the first comprehensive mobile phone service with applications specifically developed to meet the needs of kids and parents. WDIG, which is headquartered in North Hollywood, Calif., has operations in Asia-Pacific, Europe and across the Americas.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.