SANTA MONICA, Calif., March 18, 2010 -- Two of the biggest artists in music, JAY-Z and Eminem, are mixing it up again with Activision Publishing, Inc.'s (Nasdaq: ATVI) DJ Hero TM - the #1 new videogame intellectual property of 2009 - by dropping their rhymes in exclusive mixes available for download beginning today on Xbox LIVE ® Marketplace for the Xbox 360 ® video game and entertainment system from Microsoft. The JAY-Z vs. Eminem Mix Pack delivers three standout hits from each legend, including JAY-Z's "Can I Get A..." mixed with Eminem's "Lose Yourself," driving the total number of one-of-a-kind mixes available for fans to spin, scratch and battle into triple digits.
"From sold out concerts to #1 albums to double digit Grammy Awards, JAY-Z and Eminem define what it means to be a successful artist," said Jamie Jackson, Creative Director, FreeStyleGames. "The DJ Hero soundtrack is an expanding collection of chart-topping hit music - mixed in an all-new way - that can only be experienced in our game, and with the addition of the JAY-Z vs. Eminem Mix Pack, players and their friends can not only experience, but interact with over 100 unique mixes."
The JAY-Z vs. Eminem Mix Pack features the following exclusive mash-ups:
"Shake That" by Eminem Mixed With "Show Me What You Got" by JAY-Z
"Without Me" by Eminem Mixed With "Encore" by JAY-Z
"Can I Get A..." by JAY-Z Mixed With "Lose Yourself" by Eminem
The JAY-Z vs. Eminem Mix Pack is available now on Xbox LIVE Marketplace for Xbox 360 for 640 Microsoft Points. The Mix Pack will be available on the PlayStation ® Store for the PLAYSTATION ® 3 computer entertainment system on March 25, 2010 for $7.99. All mixes will be released as downloadable singles for Wii TM on March 25, 2010 for 300 Wii Points each.
The DJ Hero Extended Mix Pack 01, featuring two party rockin' grooves: 50 Cent featuring Mary J. Blige "All Of Me" mixed with Queen's "Radio Ga Ga" and "DARE" by Gorillaz vs. Public Enemy's "Can't Truss It;" and the David Guetta Mix Pack 01 containing remixes of his hot tracks "When Love Takes Over" featuring Kelly Rowland, the chart-topping "Sexy Chick" featuring Akon and "On The Dance Floor" featuring will.i.am and apl.de.ap of the Black Eyed Peas; are available now. For information on how to connect your console and access DJ Hero downloadable content, please visit: http://www.djhero.com/support.
The #1 new videogame intellectual property by revenue in the U.S. and Europe for calendar 2009, according to The NPD Group, Charttrack and GfK, DJ Hero delivers an all-new interactive music experience that allows players to not only experience, but hear music in an all-new way. Featuring mixes created by DJ AM, Cut Chemist, Grandmaster Flash, DJ Jazzy Jeff, J. Period, DJ Shadow, DJ Z-Trip and more, spinning over 100 individual songs, highlighted in 93 unique never-before-released mixes that blend genres of music, including hip-hop, pop, rock and dance, DJ Hero delivers the most diverse and international collection of music ever assembled in a music game by incorporating anthems from legendary artists. Created exclusively for DJ Hero, the turntable controller immerses fans into DJ culture and a sea of music as they utilize and master various DJ techniques including scratching, crossfading and sampling, while leaving room for creative expression with a variety of effects and player chosen samples and scratches, transforming a face in the crowd into the life of the party.
The DJ Hero Renegade Edition includes a copy of the game, a premium Renegade turntable controller, hardshell turntable carrying case that converts to a performance-ready DJ stand, and an exclusive JAY-Z and Eminem 2-CD pack featuring "best of" and new, unreleased material.
Available now, DJ Hero was developed by FreeStyleGames for the Xbox 360 ® video game and entertainment system from Microsoft, the PLAYSTATION ® 3 and PlayStation ® 2 computer entertainment systems and the Wii TM system from Nintendo. The game is rated "T" (Teen - Mild Suggestive Themes, Lyrics) by the ESRB. For more information about DJ Hero, please visit djhero.com, facebook.com/djhero and twitter.com/djhero.
About Activision Publishing, Inc.
Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.
Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company's website, www.activision.com.
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