Explosive Monster Truck Action Comes to Life This Fall in the Release of Activision's Monster Jam(R) 2011 Video Game

MINNEAPOLIS, March 24, 2010 -- Activision Publishing, Inc. (Nasdaq: ATVI) and Feld Motor Sports(SM) today announced Monster Jam ® 2011 for the Wii TM , Nintendo DS TM , the Xbox 360 ® video game and entertainment system from Microsoft, PlayStation ® 3 computer entertainment system and PSP ® (PlayStation ® Portable) system. The Monster Jam 2011 video game promises to be the ultimate monster truck experience complete with unprecedented realism, customization, truck handling and all-out destruction. The game is scheduled for release in Fall 2010.

Monster Jam, the world's largest and most popular monster truck touring property, remains the leader in family-friendly live motor sports entertainment, selling more than 4 million tickets at 325 performances worldwide in 2009. With the feverishly anticipated Monster Jam World Finals coming this weekend to Sam Boyd Stadium in Las Vegas, NV, the 2010 Monster Jam tour is on pace to be another recording-setting year for the brand.

"Monster Jam fans spoke to us loud and clear - they want to compete in stadium events that feel like the real thing and control monster trucks that handle like the real thing," said David Oxford at Activision Publishing. "We can't wait to let them either create their own trucks, or drive one of the 30 authentic trucks from Monster Jam then destroy everything in sight, just like their favorite drivers."

Monster Jam 2011 is all about authenticity, personality, and fun, with 30 officially licensed Monster Jam trucks, including fan-favorites Grave Digger ® , Maximum Destruction ® , and Grinder TM . Players can also create and customize their own trucks with thousands of options, unlocking new parts and upgrades as they progress through the game.

Eight real life stadiums from the Monster Jam circuit help bring the live atmosphere to the living room like never before, with explosive truck introductions, pyrotechnics and lighting, and a roaring crowd. In single player mode the goal is the same as for real life drivers - rise through the ranks of ruthless competitors to ultimately battle against the best at the Monster Jam World Finals! Head-to-head multiplayer modes take the heart-pounding competition to another level.

"Activision has been a fantastic partner of ours for many years now, and this year they have outdone themselves," said Charlie Mancuso, President of Feld Motor Sports "Monster Jam 2011 will be the ultimate monster truck video game, our fans are going to flip when they get their hands on it!"

This game is not yet rated by the ESRB. For more information visit www.MonsterJam.com or www.activision.com.

About Feld Motor Sports(SM)

Feld Motor Sports, Inc. is the world leader in specialized arena and stadium-based motor sports entertainment. Feld Motor Sports, Inc. productions include Monster Jam ® , SuperBull(SM), Monster Energy ® Supercross, AMA Arenacross Series, Nuclear Cowboyz(SM), Gravity Slashers(SM), and IHRA ® Nitro Jam ® . Feld Motor Sports, Inc. is a division of Feld Entertainment, the world's largest producer of live family entertainment. For more information on Feld Entertainment, visit www.feldentertainment.com.

About Activision Publishing, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products.

Activision Publishing maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Ireland, Italy, Sweden, Spain, Norway, Denmark, the Netherlands, Australia, Russia, Japan, South Korea, China and the region of Taiwan. More information about Activision and its products can be found on the company's website, www.activision.com.

Cautionary Note Regarding Forward-looking Statements: Information in this press release that involves Activision Publishing's expectations, plans, intentions or strategies regarding the future are forward-looking statements that are not facts and involve a number of risks and uncertainties. Activision Publishing generally uses words such as "outlook," "will," "could," "would," "might," "remains," "to be," "plans," "believes," "may," "expects," "intends," "anticipates," "estimate," future," "plan," "positioned," "potential," "project," "remain," "scheduled," "set to," "subject to," "upcoming" and similar expressions to identify forward-looking statements. Factors that could cause Activision Publishing's actual future results to differ materially from those expressed in the forward-looking statements set forth in this release include, but are not limited to, sales levels of Activision Publishing's titles, shifts in consumer spending trends, the impact of the current macroeconomic environment, the seasonal and cyclical nature of the interactive game market, Activision Publishing's ability to predict consumer preferences among competing hardware platforms, declines in software pricing, product returns and price protection, product delays, retail acceptance of Activision Publishing's products, adoption rate and availability of new hardware (including peripherals) and related software, industry competition, rapid changes in technology, industry standards and consumer preferences, protection of proprietary rights, litigation against Activision Publishing, maintenance of relationships with key personnel, customers, licensees, licensors, vendors and third-party developers, counterparty risks relating to customers, licensees, licensors and manufacturers, domestic and international economic, financial and political conditions and policies, foreign exchange rates and tax rates, integration of recent acquisitions and the identification of suitable future acquisition opportunities, and the other factors identified in the risk factors section of Activision Blizzard's most recent annual report on Form 10-K and any subsequent quarterly reports on Form 10-Q. The forward-looking statements in this release are based upon information available to Activision Publishing and Activision Blizzard as of the date of this release, and neither Activision Publishing nor Activision Blizzard assumes any obligation to update any such forward-looking statements. Forward-looking statements believed to be true when made may ultimately prove to be incorrect. These statements are not guarantees of the future performance of Activision Publishing or Activision Blizzard and are subject to risks, uncertainties and other factors, some of which are beyond its control and may cause actual results to differ materially from current expectations.

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