FALLOUT® ONLINE: FIRST NEWS FROM THE WASTELANDS SENT TO NON-MUTANTS AND MUTANTS ALIKE

LOS ANGELES - July 2nd, 2010

Interplay Entertainment announces the first newsletter from the official FALLOUT ® ONLINE registration site.

Mutants and non-mutants who registered at the FALLOUT ® ONLINE site are starting to receive tales from the wastelands. Interested players who sign up are on the fast-track for beta-testing and get the added bonus of a free subscription to the pre-release electronic newsletter. (No additional flora will be harmed by the production of this newsletter.) Subscribers may end their participation at any time, again without cost or additional fees. We are just that kind and giving.

Interplay’s FALLOUT ® ONLINE is a massively multiplayer RPG set in the award-winning and best-selling FALLOUT ® universe. Player characters roam the desert wastes, the radiation-blasted mountain tops, and the mutated forests of the post-apocalyptic world -- a land where decisions have consequences and there are multiple solutions to every challenge. Players can decide to participate in the rebuilding of this broken land, seek the adrenaline pumping pleasure of conquest and destruction, or just go launch anvils and ride the merry-go-round.

The registration site is available at http://www.fallout-on-line.com. Register today. Registered players are winners. <1>

<1> In a very metaphysical way. Registration does not, by itself, actually win anything. It may earn a meager amount of our respect and affection, but results may vary.

About Interplay Entertainment

Founded in 1983, Interplay Entertainment is a developer, publisher and licensor of video game software headquartered in Southern California. The company has produced and licensed titles for many of the most popular interactive entertainment software platforms in the action/arcade, adventure/RPG and strategy/puzzle categories. Its portfolio of well-recognized Intellectual Properties includes Battlechess, Clayfighter, Dark Alliance, Descent, Earthworm Jim, Freespace, Giants, Messiah, MDK, Run Like Hell, Sacrifice. Interplay also holds exclusive distribution rights to certain existing Fallout and Redneck Rampage titles. For more information about Interplay Entertainment and its products, visit www.interplay.com.

Fallout ® is a registered trademark of Bethesda Softworks LLC, a ZeniMax Media company, in the U.S. and/or other countries. All Rights Reserved.

SAFE HARBOR STATEMENT UNDER THE PRIVATE SECURITIES LITIGATION REFORM ACT OF 1995:

Statements contained in this release except for historical information are forward-looking statements that are based on current expectations and involve risks and uncertainties. Without limiting the generality of the foregoing, words such as "may," "will," "expect," "believe," "anticipate," "intend," "could," "estimate," or "continue" or the negative or other variations thereof or comparable terminology are intended to identify forward-looking statements. The risks and uncertainties inherent in such statements may cause actual future events or results to differ materially and adversely from those described in the forward-looking statements. Specifically, there can be no assurance that the Company will complete a financing transaction, or any other strategic transaction on favorable terms or at all. Additional important factors that may cause a difference between projected and actual results for the Company are discussed in the Company's filings from time to time with the U.S. Securities and Exchange Commission, including but not limited to the Company's annual reports on Form 10-K, subsequent quarterly filings on Form 10-Q and current reports on Form 8-K.

The Company disclaims any obligation to revise or update any forward-looking statements that may be made from time to time by it or on its behalf.


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