FEEL THE FORCE OF YOUR PHONE LIKE NEVER BEFORE WITH THE NEW KINECT™ STAR WARS™ APP

London – 19 th April – Yesterday saw the launch of a new mobile app from Microsoft taking social networking on smartphones into a new stratosphere, by allowing fans of the world’s most iconic film franchise to view their Facebook and Twitter feeds in the style of ‘the crawl’, the iconic STAR WARS™ opening title sequence. 

Free to download on Windows Phones, and launching on iOS and Android mobile operating systems from today, the new app helps mark the recent release of “Kinect Star Wars”, the latest blockbuster game from Xbox 360 that harnesses the Kinect’s revolutionary controller-free, motion-tracking technology to enable players to truly fight like a Jedi. 

Synching seamlessly with Facebook and Twitter accounts, the app transforms smartphones into the ultimate social media dashboards by aggregating social media streams into one place.  Fans can discover more about the full “Kinect Star Wars” game and even purchase a copy direct from the app, all wrapped up in an experience that gives a taste of the fun the game offers.

Stephen McGill, Director of Xbox and Entertainment for Microsoft UK, comments, “We are literally putting ‘the Force’ directly into people’s phones to help launch “Kinect Star Wars”.  Fans will be able to carry a piece of the STAR WARS universe in their pockets and, like the new game for Xbox 360, immerse themselves in the incredible world of one of the most enduring entertainment franchises like never before.”   

“Kinect Star Wars” is available now and offers fans of all ages the ability to experience the STAR WARS franchise like never before. Five dynamic modes include Jedi Destiny: Dark Side Rising, Podracing, Rancor Rampage, Galactic Dance Off and Duels of Fate. The game retails for £39.99, while the Xbox 360 Limited Edition “Kinect Star Wars” console bundle is available for £349.99 (ERP). The bundle features an R2-D2 branded console, C-3PO controller, white Kinect Sensor, the “Kinect Star Wars” game and an exclusive C-3PO unlockable for Dance Mode.

The app is available in the UK, Republic of Ireland, Germany, Spain, Italy, Netherlands and Sweden. Visit www.xbox.com for more details.

-ENDS-

“Kinect Star Wars” is rated PEGI 12           

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About Xbox 360

Xbox 360 is a premier home entertainment and video game system. With the addition of Kinect, Xbox 360 will forever transform social gaming and entertainment with a whole new way to play — no controller required. Xbox 360 is also home to the best and broadest games as well as the largest on demand library of music, standard and high definition movies, TV shows and digital games, all in one place. The entertainment centre of the living room, Xbox 360 blends unbeatable content with a network of nearly 40 million Xbox LIVE members to create a limitless entertainment experience that can be shared at home or across the globe. More information about Xbox 360 can be found online at http://www.xbox.com/en-GB/.

About Xbox LIVE

Xbox LIVE is the online entertainment service for your Xbox 360, connecting you to an ever expanding world of games, movies, music, sports and social entertainment. Xbox LIVE lets you play the best games, enjoy the largest on demand library on any console, listen to millions of songs and share the fun with friends around the world. Xbox LIVE is now also available on Windows Phone 7 putting the power of connected entertainment in the palm of your hand. Xbox LIVE is the exclusive home of controller free online entertainment through Kinect, making your Xbox 360 more intuitive and interactive than ever before. With an active community of nearly 40 million people across 35 countries, Xbox LIVE provides you with instant access to the entertainment you want, shared with the people you care about. More information about Xbox LIVE can be found online at http://www.xbox.com/en-GB/live.   

About Microsoft

Founded in 1975, Microsoft (Nasdaq “MSFT”) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

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