Focus Multimedia and Ubisoft® Extend 10 Year Relationship

13 th June 2011 – New deal agreed for major PC titles between Focus Multimedia, one of the UK’s leading PC games and software publishers, and Ubisoft, a leading worldwide producer, publisher and distributor of entertainment software.

Focus Multimedia and Ubisoft have an impressive working history together, stretching over a decade and positively brimming with top notch titles. The new agreement extends this long-standing relationship, bringing three of the world’s most exciting and well known games to the fore.

The latest agreement covers three great games from the Ubisoft stables of perpetual hit franchises: The Settlers 7: Paths to a Kingdom™, Silent Hunter®5: Battle of the Atlantic, and the blockbuster phenomena featuring arguably the world’s favourite seeker of vengeance and justice, Assassin’s Creed™ 2.

PR&Marketing Manager for Focus, Alan Wild comments,“These are games and brands that everybody knows and loves. Each game is a‘must-have’ in its own right and you can’t help but get drawn into the gameplay and variety on offer here.”

The first of the new titles to be launched by Focus Multimedia, Wild describes The Settlers 7: Paths to a Kingdom as“strategy gaming at its very best”.

The aim of the game is to build a kingdom, from a tiny village to a colossal empire. Create your kingdom with fortified towns and villages, thriving goods production, transport systems, profitable trade routes, strong armies and the best technologies to become the richest and most powerful kingdom of all.

Single player, skirmish, multiplayer modes and level customisation deliver even more diversity and entertainment for strategy and kingdom building fans.

Available from supermarkets, high street retailers and online stores, priced at£10.20 SRP, The Settlers 7 is on sale now.

It’s time to clear your diary; you’ve got a kingdom to build!

About Focus Multimedia

Focus Multimedia is the UK’s market-leading publisher of impulse price, top brand PC games and software. With a huge range of over 350 titles, featuring world famous brands and global best-sellers, the Focus catalogue has something for everyone. Focus works closely with renowned publishers, developers and IP owners worldwide to help develop, license and distribute a substantial choice of award-winning games and software titles for both enthusiasts and general PC users. The extensive product range features titles across casual games and mystery adventures to more action packed gaming experiences, as well as software solutions from antivirus security and reference suites to all-in-one print studios and web design. Some of the best known franchises include Driving Test Success, Bejeweled, Hidden Expedition, Mystery Case Files, Encyclopaedia Britannica, Serif, LEGOLAND, SpongeBob SquarePants, Assassin’s Creed and The Settlers. Over 25 million units have been sold across the UK by Focus since they first opened their doors in 1995. Focus Multimedia is a highly regarded, privately owned British company, with a reputation built on quality of products, service and customer support. For further information please visit or call +44 (0) 1889 570156.

About Ubisoft®

Ubisoft is a leading producer, publisher and distributor of interactive entertainment products worldwide and has grown considerably through a strong and diversified line-up of products and partnerships. Ubisoft is present in 28 countries and has sales in more than 55 countries around the globe. It is committed to delivering high-quality, cutting-edge video game titles to consumers. For the 2008–09 fiscal year Ubisoft generated sales of 1.058 billion euros. To learn more, please visit

©2010 Ubisoft Entertainment. All Rights Reserved. The Settlers, The Settlers 7 Paths to a Kingdom, Blue Byte and the Blue Byte logo are trademarks of Red Storm Entertainment in the US and/or other countries. Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the US and/or other countries. Red Storm Entertainment Inc is a Ubisoft Entertainment company. Developed by Blue Byte Software.

© 2009 Ubisoft Entertainment. All Rights Reserved. Silent Hunter, Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries.

© 2009 Ubisoft Entertainment. All Rights Reserved. Assassin's Creed, Ubisoft and the Ubisoft logo are trademarks of Ubisoft Entertainment in the U.S. and/or other countries.


Alan Wild

PR, Marketing&Licensing Manager


Tel: +44 (0) 1889 571215


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