Former Fox Digital Entertainment executive Andrew Stalbow to join Rovio as General Manager of North America

Helsinki, August 22, 2011 – Rovio announced today that Andrew Stalbow will become its General Manager of North America. 

In his previous role as Senior Vice President of Mobile at Fox Digital Entertainment, Andrew was responsible for app publishing and video licensing for 20th Century Fox properties such as 'Glee', 'Avatar' and 'The Simpsons', and worked with Rovio on the development of the Angry Birds Rio game, a unique integration between 'Angry Birds' and the Fox film 'Rio'. 

As General Manager of North America, Andrew will work on growing the Angry Birds franchise through entertainment industry partnerships and new distribution channels for video animation, as well as leveraging the phenomenal success of Angry Birds to both support the launch of new IP and develop new revenue streams for the company.

“Working with Andrew on the Angry Birds Rio app was an excellent partnership,” says Mikael Hed, CEO of Rovio. “We’re very excited to have him on board for our continued expansion in North America and in the entertainment industry in particular.”

Andrew Stalbow joined Fox in 2006. After starting as Vice President, International for Fox Mobile Entertainment based in London, he moved to Los Angeles to become Senior Vice President of Mobile at Fox Digital Entertainment. There he negotiated prominent video distribution deals and launched new apps with best-of-breed developers and publishers such as EA, Gameloft, Smule, Chillingo and Disney Mobile, significantly growing the revenue of the business unit during the three years he ran the team.

A graduate of the University of Leeds, Andrew held commercial roles at Hutchison 3G UK and Vodafone Group prior to joining Fox.

“I saw firsthand the power of the Angry Birds brand during the collaboration with the talented Rovio team on Angry Birds Rio,” says Andrew Stalbow. “I'm looking forward to helping grow Rovio's business and the Angry Birds franchise by building partnerships with the entertainment industry, the biggest consumer brands and the latest digital distribution platforms. Our goal is to continue to delight and surprise Angry Birds fans all over the world.”

Andrew Stalbow's appointment comes hot on the heels of other exciting entertainment announcements from Rovio. In the past few months, Rovio has hired David Maisel, former Chairman of Marvel Studios, as a Special Advisor, and acquired the Finnish animation studio Kombo. Rovio is rapidly expanding in entertainment, books, and merchandising, both in North America and worldwide.

About Rovio Entertainment

Rovio Entertainment launched Angry Birds in December 2009, Angry Birds Seasons in October 2010 and Angry Birds Rio in February 2011. Since their release, the games have achieved more than 300 million combined downloads across all platforms, and Rovio has expanded the franchise into merchandise, entertainment and book publishing. Most recently, Rovio launched the "Mine & Dine" update for Angry Birds, "Summer Pignic" for Angry Birds Seasons and "Airfield Chase" for Angry Birds Rio. The company has also launched Angry Birds on the web with Google Chrome, and has just released a social Angry Birds game on Google+. The first Angry Birds print publication will also be available soon.

Rovio raised a $42mm Series A investment in March 2011 from leading venture capital firms Accel Partners and Atomico Ventures, with plans to accelerate growth in international expansion and broad scale entertainment franchise development beyond mobile games.


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