Future's ABCe success continues with GamesRadar debut

19/07/07– Future, the special-interest media company has announced the continuing growth of its videogames portfolio, with GamesRadar ( www.gamesradar.com) announcing its first ever ABC Electronic certificate.

Total qualifying traffic for the certification period 1 May– 31 May, as audited by ABC Electronic, saw GamesRadar attract 3,257,408 unique users, generating 42,861,918 page impressions.

GamesRadar.com is officially one of the world’s leading videogames websites. With offices in the UK and USA allowing for round the clock updates, GamesRadar prides itself on creating unique, attention-grabbing features for social gamers. The site also maintains an encyclopaedic database of multi-format reviews and previews, and offers an alternative take on the daily news agenda. GamesRadar is also the home of the comprehensive cheats database, Cheat Planet ( www.cheatplanet.com)

Alongside Computer and Video Games ( www.cvg.co.uk)– the company’s website for committed gamers, the reach of the Future’s games portfolio continues to grow. Future now offers cross-platform solutions for advertisers across online, print and live events. The company is the UK’s leading creator of video games media, publishing 12 monthly games magazines, including officially licensed titles for Microsoft, Nintendo and Sony, as well as a growing roster of live gaming events, including the Golden Joystick Awards.

Daniel Ward-Lee, Digital Commercial Director, said:

“The GamesRadar ABCe is an excellent result for our games portfolio, and testament to the hard work of the teams involved. With millions of audited unique users flocking to our websites, Future is building a solid online base to grow and develop. We are developing our media strategy, allowing us to provide reach and relevance to our clients media campaigns, whilst strengthening our games media position online.

By combining the readers of our magazines, users of web properties and supporters of our events - Future offers a uniquely integrated multi-channel approach, delivering real benefits to both consumers and advertisers.”

GamesRadar’s ABCe Audit Report can be downloaded from the ABC Electronic website at http://tinyurl.com/34m47z

www.gamesradar.com

ENDS

About Future

Future plc is an international special-interest media group with offices in the UK, US and France. Founded in 1985 with one magazine, today it creates over 180 special-interest publications, websites and events, with strong portfolios in the technology, games, music, automotive and sports sectors. Over 130 international editions of Future's magazines are published under licence by publishing partners in 30 other countries around the world. Future employs around 1,450 people worldwide. The company is listed on the London Stock Exchange (symbol FUTR).

For more information

Will Guyatt, Media Relations Manager, 01225 822517


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.