GamerDNA, Inc. Quiz System Reveals Gaming Preferences of 500,000 Gamers

CAMBRIDGE, MA– September 18, 2008– GamerDNA.com, the social platform for videogame identity and discovery, today announced a milestone 500,000 quizzes have been completed on the site by gamers looking to define their gaming preferences, interests and unique gaming identity. To celebrate the initial success of the quiz system, GamerDNA will further expand their gamer identity platform in the coming months with the addition of new quizzes, aggregation of more gameplay information, and new tools for discovering games.

“The quiz system is central to the identity defining capabilities of GamerDNA.com and we are thrilled with the positive response that it has received thus far from the community,” said Jon Radoff, CEO of GamerDNA, Inc.“Our goal was to have quizzes on the site that are fun to take and that also help us to define what we, as gamers, find interesting. The quizzes not only enhance our identity platform, but also help us to draw unique insights from the collective intelligence of people involved in the culture of gaming.”

The Bartle Test of Gamer Psychology, a quiz that classifies the personalities of massively multiplayer online game players has quickly become the most popular on GamerDNA.com. Additional quizzes on the site measure the play styles of other gaming genres, such as first-person shooters and real-time strategy games, as well as a quiz that measures which decade gamers feel have had the greatest impact on their game preferences. After completing each quiz, a“facet” system shows participants a set of personality traits that represent their unique“fingerprint” as a gamer. Gamers can participate in these quizzes, as well as view current result summaries, by visiting www.gamerdna.com/quizzes.

GamerDNA aggregates each member’s gameplay history from popular networks including Xbox Live, Xfire and Steam. When this-real time information is combined with feedback about game preferences and quiz results, it enables a member to define their unique“gamer identity,” a lens for discovering new games, showcasing experiences and exploring the experiences of others who love games.

About GamerDNA, Inc.

GamerDNA is building a social platform to unite the worldwide ecosystem of passionate gamers, game communities and game developers. At GamerDNA.com, PC and video game players can share information about their experiences and discover the games being played and enjoyed right now by other people with similar interests. Cambridge, MA based GamerDNA, Inc. is funded by Flybridge Capital Partners and led by a team of online media and computer games veterans. Additional company information is available at: http://www.gamerdna.com/alliance/about.php

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Contact:

Elicia Basoli

360 Public Relations for GamerDNA

617-585-5777

ebasoli@360publicrelations.com


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