New York– April 15, 2009– Giant Realm, Inc., the rapidly-growing online media company that reaches Millennial males through its publisher group of focused entertainment and gaming communities, announced today an exclusive deal to represent the advertising inventory on the Shacknews Web sites, including leading independent news site Shacknews.com and videogames-related digital download sites FileShack.com and Shackvideo.
“Shacknews is one of the most recognizable and well-respected Web site networks dedicated to videogame players on the Internet,” said James Green, Chief Executive Officer of Giant Realm.“The sites boast authentic and original news, digital download content and strong community, providing a perfect landscape for advertisers trying to reach the male 18 to 34 year old audience.”
“Giant Realm is a great fit to represent the Shack brand with the advertising community,” said Sean Spector, Co-Founder and SVP, Business Development and Content of GameFly.“The company’s vast knowledge of the online space and gamers is second to none. We are confident they will effectively deliver ad campaigns that are relevant and meaningful to the Shack audience.”
Shacknews.com is one of the oldest and most acclaimed independent sources of videogame content on the Web. It is ranked as one of the top five videogame news Web sites by both comScore, Inc. and Compete. Shacknews.com was founded in 1995 and is owned by GameFly, the leading subscription-based video game rental service.
FileShack.com, one of the Shacknews associated sites, is a videogames-related digital download site hosted by a network of large file servers. The site offers high-speed downloads of demos, patches, game movies, and more.
About Giant Realm, Inc.
Giant Realm, Inc. ( www.GiantRealm.com, http://Corp.GiantRealm.com) is a rapidly- growing online media company which helps marketers reach the male 18-34 demographic that has disappeared from the traditional media landscape and online portals. GiantRealm.com and its growing publisher group deliver authentic content and community for enthusiasts of entertainment platforms including video games, film/TV and humor. The New York-based company exclusively represents all websites that are part of the Giant Realm Publisher Group and allows its publishers to monetize 100% of their ad inventory. According to Google Analytics, Giant Realm currently reaches 36.5 million individuals worldwide every month. Giant Realm's shareholders include SoftBank Capital, Comcast Interactive Capital, the William Morris Agency and the Edison Venture Fund.
Founded in 1995 Shacknews has been a leader in online videogame information and downloads for over a decade. Shacknews.com and FileShack.com are home to one of the largest and most active gaming communities in the world. Shacknews and the writers it employs have been cited and honored as a top industry information source by CNN, Time Magazine, Newsweek, PC Magazine, Forbes and countless others.
GameFly™ is the leading online video game rental service. With a choice of more than 6,000 titles, GameFly offers the widest selection of games for the PlayStation® 2, PlayStation® 3, Xbox™, Xbox 360™, GameCube™, Game Boy™ Advance, Nintendo DS™, Nintendo Wii™ and PSP™ without the hassle of due dates or late fees. GameFly subscribers can rent anywhere from one to four games at a time and keep them for as long as they like. Plans start at $15.95 a month with subscribers able to manage their GameQ™ online and receive games directly from the U.S. Postal Service via first class mail. GameFly is also a great source for high quality, used video games at exceptional prices. For more information and a free trial, please visit http://www.gamefly.com.
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