GREE Announces Lineup and Schedule for TOKYO GAME SHOW 2012

TOKYO, Japan—September 14, 2012—GREE today announced details of its game lineup and stage event schedule for TOKYO GAME SHOW 2012 (“TGS”), which takes place at Makuhari Messe, Tokyo from September 20 to September 23. The schedule includes a keynote speech by Yoshikazu Tanaka, the founder and CEO of GREE; the announcement of a major new game title; and stage events including a panel discussion between game producers.

On September 20, the opening day of TGS, Yoshikazu Tanaka, the founder and CEO of GREE, will deliver a speech entitled “Smart Devices and the Evolution of Social Gaming” (tentative), which will form the latter half of the keynote address of TGS Forum 2012. Also on September 20, GREE will make an announcement on the GREE booth stage about a new game being produced by Toshiro Tsuchida, one of GREE’s top creators. This will be followed by panel discussions involving key figures from the social gaming industry: in the first session, game creators will discuss the continuing evolution of game design; while the session on the following day will examine the topic of gamification, the use of gaming elements in business.

On September 22, when TGS will open to the public, voice actors from the cast of the Driland and NARUTO - Ninja Masters TV animation series will appear on stage for talk sessions and giveaways. Cast of the popular TV Tokyo show BAKA SOUL will appear on stage for comedy performances and to take each other on in GREE games on the big screen. On September 23, a talk session and concert will be held based on IDOL ? J@M, the first project to be launched as part of GREE’s partnership with Fuji Television Network, Inc. This special performance will feature the groups of the latest top-ranking idols from the IDOL ? J@M game in Japan. Plenty more entertainment lies in store in the packed program at the GREE booth.

GREE’s exhibit this year, which includes more than 30 titles, is themed on the evolution of social gaming. The increasing technological sophistication of smartphones has driven the diversification of social games across a wide variety of genres, as well as the emergence of new genres, such as action RPGs and third-party shooters, that were once only possible on gaming consoles. The GREE booth will feature playable demos of social games in a range of genres, from GREE’s own in-house games to games by third-party developers. Details of the game lineup are provided below.

If you’d like to arrange an interview please liaise with the Media contact below.

GREE Booth Lineup

¦In-house games

Aqua Arcadia Driland
Toy Cafe* Animal Days
Dragon Ark NARUTO – Ninja Masters*
Petit ? Planet (tentative) BLEACH SOUL MASTERS*
Manteka Hero Million Derby
MONPLA SMASH Lost in Stars (tentative)
War Corps Wacky Pilots
Wacky Motors Puffy Puppy
*Official English title to be announced at a later date

¦ Partner games

Game title Company
Dragon Tactics enish, Inc.
Bahamut Brave AltPlus Inc.
Knight Legends gumi Inc.
Gang Domination Gameloft
Hyakuman nin no Winning Post TECMO KOEI GAMES CO., LTD.
DRAGON COLLECTION Konami Digital Entertainment Co., Ltd.
METAL GEAR SOLID SOCIAL OPS Konami Digital Entertainment Co., Ltd.
Sengoku Frontier Drecom Co., Ltd.
Tales of Card Evolve NAMCO BANDAI Games Inc.
IDOL ? J@M Fuji Television Network, Inc.
Be My Princess for GREE Voltage Inc.
Assassin's Creed Utopia Ubisoft Entertainment S.A.

TOKYO GAME SHOW 2012 Overview

Dates Business Days:  September 20 (Thursday) &

September 21 (Friday), 2012

Public Days:     September 22 (Saturday) &

September 23 (Sunday), 2012

Venue Makuhari Messe (2-1 Nakase, Mihama-ku, Chiba-city)
GREE booth Hall 5 5-S1
GREE TGS website

TGS Forum 2012 Keynote Speech 



September 20 (Thursday) [Part 2] 11:15 a.m. to 11:55 a.m.

"Smart Devices and the Evolution of Social Games"(tentative)

Speaker Yoshikazu Tanaka,

Founder and Chief Executive Officer, GREE, Inc.

Location Event stage in Hall 8, Makuhari Messe

GREE Booth Stage Sessions



September 20 (Thursday) 12:10 p.m. to 12:40 p.m.

Announcement of new GREE title

Moderator Hideo Shinada, Editor, Nikkei Entertainment!
Speakers Toshiro Tsuchida, GREE, Inc.

Takeshi Arakawa, GREE, Inc.



September 20 (Thursday) 3:30 p.m. to 4.15 p.m.

Business Session I: Creator Discussion

"The Continuing Evolution of Games” (tentative)

Moderator Kiyoshi Shin, Journalist
Speakers Kazunori Sugiura, CAPCOM CO., LTD.

Jun Imaizumi, gumi Inc.

Toshiro Tsuchida, GREE, Inc.



September 21 (Friday) 11:15 a.m. to 12:00 p.m.

Business Session II: Gamification

"Game Elements Required for Business” (tentative)

Moderator Norihiro Sawada, GREE, Inc.
Speakers Akito Inoue, GLOCOM Research Fellow at International University of Japan

Hironao Kunimitsu, gumi Inc.

Motoi Okamoto, Entersphere Co., Ltd.


GREE Booth: Special Stage Overview

Date/time September 22 (Saturday) 12:00 p.m. to 1 p.m.
Overview Special animation session

Animation characters and title singers bring more excitement to the GREE stage with talk show sessions and giveaways.

Part1: Driland Special Stage

Part 2: NARUTO Special Stage

Date/time September 22 (Saturday) 2:00 p.m. to 2:45 p.m.
Overview Yoshimoto x GREE: BAKA SOUL in TGS 2012

Cast of the variety show BAKA SOUL appear on stage for comedy performances and to take each other on in GREE games on the big screen.

Featuring: Kazutoyo Koyabu, COWCOW, Kunihiro Kawashima (Yasei Bakudan), others

Date/time September 23 (Sunday) 12:00 p.m. to 1 p.m.

Top-ranking idols from the IDOL ? J@M game gather on stage for a real-life performance.

  1. Details of performances and sessions may be subject to change without notice.
  2. For further information on performances, see the TOKYO GAME SHOW 2012 website.


About GREE, Inc.

GREE is a global mobile social gaming company at the forefront of mobile technology. GREE is focused on building the world's leading mobile social gaming ecosystem for users and developers, while creating and supporting unique free-to-play game content. GREE is continuing to expand globally and has offices in Tokyo, San Francisco, London, Singapore, Seoul, Beijing, Amsterdam, Dubai, Sao Paolo, and Vancouver.

GREE and the GREE logo are registered trademarks of GREE, Inc. in Japan. All other trademarks are the property of their respective owners.

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