Hello Kitty Packs Her Bags for the Move of a Lifetime

Austin, Texas - September 15, 2008

Hello Kitty is moving away from her beloved Sanrio Town to fulfill her Big City dreams, with players help, in her first ever 3D adventure on the Nintendo DS™. Check it out for yourself in Empire Interactive’s official trailer for the adventure game, Hello Kitty: Big City Dreams.

Check out the trailer for a glimpse of some never-before-seen gameplay footage, featuring Hello Kitty and the rest of her Sanrio pals. Kitty will find herself very busy helping and playing with her friends, from trying to beat Kerropi’s Arcade Hero score, to lending Tuxedosam a hand serving customers in Restaurant Rush. And every girl knows a thing or two about fashion, so when My Melody is in trouble, Kitty is more than willing to become an impromptu fashion assistant at her clothing store. One can only imagine the fun and exciting adventures that await Kitty– and players– as they explore the Big City together.

Releasing in October, on Nintendo DS™, Hello Kitty: Big City Dreams will strut an ESRB rating of“E” for“Everyone” and will retail for $29.99.

About Empire Interactive

Empire Interactive is a leading publisher of interactive entertainment software that has been in business for 18 years. Headquartered in the UK, Empire Interactive also has offices in the U.S., Germany, Italy, France and Spain. The company develops and publishes a varied range of titles for all current platforms in the U.S., Europe and Asia. Games such as Starsky&Hutch, Big Mutha Truckers, Ford Racing and FlatOut have all enjoyed success across the world. Its budget label, Xplosiv, is one of the fastest growing game labels in Europe. Further information about Empire Interactive and its products can be found at www.us.empireinteractive.com.

Paula Adams , TriplePoint

310.231.8782

paula@triplepointpr.com

Kate Hancock, TriplePoint

415.335.1821

kate@triplepointpr.com


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