IGN Entertainment Gears Up For E3 With Exclusive Content, Interviews And Coverage

BRISBANE, CA— July 10, 2007— IGN.com, the Web’s leading video game and entertainment information destination, today announced the launch of its official Electronic Entertainment Expo (E3) Web site, which will host exclusive coverage from this year’s invitation-only gaming expo. Located at http://e3.ign.com, IGN.com’s E3 Web site will feature a broad range of coverage from the show floor, as well as coverage from various press conferences and hands-on reports on all games featured at the show.

This year’s E3 marks a different format from last year and IGN.com will be dedicated to bringing gamers and consumers closer to all the latest in news and video games through its virtual portal. Visitors to the site can expect to see live video streams of the press conferences, detailed hands-on reports of all the games, interviews and more. In addition to browsing IGN.com's up-to-the-minute coverage sorted by type, game and company, readers can also participate in discussions about the latest trends via a newly added comments feature and share their own impressions via free personal blogs on Club.IGN.com. In addition to all of this year’s E3 coverage on IGN.com, gaming enthusiasts can also visit Gamespy.com and TeamXbox.com for different takes on the latest announcements and excitement from E3.

“IGN is committed to offering video game enthusiasts a direct line into the event and a first-hand account from the show’s floor,” said Peer Schneider, Vice President of Publishing, IGN Entertainment.“As access to the show will be more limited than in past years, offering a comprehensive, dedicated Web site with exclusive content and up-to-the-minute news will offer the perfect solution to those not able to attend the show.”

IGN.com is a leading Internet media and services provider focused on the video game and entertainment enthusiast markets. It is the web’s number one video game information destination attracting one of the largest concentrated audiences of young males on the Internet. Its network of video game-related properties include IGN.com, GameSpy, FilePlanet, TeamXbox, Direct2Drive, among others.

For complete coverage from this year’s E3, please visit:

http://e3.ign.com

http://e3.gamespy.com

http://e3.teamxbox.com

About IGN Entertainment

IGN Entertainment, a unit of Fox Interactive Media, Inc., is a leading Internet media and services provider focused on the video game and entertainment enthusiast markets. Collectively, IGN’s properties reached more than 30 million unique users worldwide in the month of May 2007, according to Internet audience measurement firm comScore Media Metrix. IGN’s network of video game-related properties (IGN.com, GameSpy, FilePlanet, TeamXbox, Direct2Drive and others), is the Web’s number one video game information destination and attracts one of the largest concentrated audiences of young males on the Internet. IGN also owns and operates the popular movie-related website, Rotten Tomatoes and one of the leading male lifestyle Websites, AskMen.com. In addition, IGN provides technology for online game play in video games. IGN is headquartered in the San Francisco Bay Area, with offices throughout the U.S. and in Montreal.

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Media Contact:

Réna Grant

Edelman for Fox Interactive Media

415-486-3211

rena.grant@edelman.com


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