SAN FRANCISCO, CA – April 17, 2012 – The IGN Pro League (IPL), competitive video game league presented by IGN Entertainment, today announced that its most recent event – IPL 4, held April 6-8 at The Cosmopolitan Hotel in Las Vegas, NV – drew an all-time high of 346,000 peak concurrent online viewers, the largest-ever online viewership for an eSports event held outside of Korea.
Partnering with GOM TV to host the finals for Korea's Global StarCraft Team Leagues (GSTL) – the first time a GSTL final has been hosted outside of Korea – IPL 4 reached more than 3 million unique online viewers. More than 6 million hours of video content was viewed online over the course of the 3-day event. The event sold out its physical venue, bringing more than 10,000 spectators to The Cosmopolitan of Las Vegas – the first time eSPorts favorites StarCraft II and League of Legends have hit the Las Vegas strip.
Since its launch in April 2011, the IGN Pro League has become a major contender in the global eSports market. IPL 4 was the second live eSports event from IGN Entertainment -- IGN's first live tournament, IPL 3: Origins, was held last year at Caesars Atlantic City. It was preceded by IPL 1 and IPL 2, which were both held online. With the IGN Pro League franchise, IGN's goal is to help legitimize video gaming as a profession that can produce the next generation of celebrities.
About IGN Entertainment
IGN Entertainment is the leading Internet media and services provider focused on the video game and entertainment enthusiast markets. Collectively, IGN's properties reach more than 57 million unique users worldwide, according to Internet audience measurement firm comScore. IGN's network of video game-related properties (IGN.com, 1UP.com, GameSpy, FilePlanet, TeamXbox and others) is the Web's #1 video game information destination. IGN also owns the world's largest men's lifestyle website, AskMen.com, and men's entertainment site UGO.com. It also provides technology for online game play in video games. IGN is headquartered in the San Francisco Bay Area, with offices across North America, Europe and Australia.