Independent gaming publishers Mamba assign Capricorn PR to handle all corporate and gaming PR

As Mambas presence grows in the UK following the signing of their new sales partner Lace Digital Media Sales so does their support and team elsewhere in the market.

Capricorn will be handling all corporate and gaming PR for the publishers to help drive sales and establish their reputation in the market as forward thinking publishers of quality titles. Capricorn’s flexible approach to schedules deadlines and budgets means they are able to work directly alongside Mamba’s in house team to help implement proactive focused campaigns.

Jason Codd commercial Director for Mamba is pleased on how quickly things are moving forward for the independent company and is excited about the q4 catalogue soon to be announced along with the added assistance and focus from Capricorn.

“This was a really vital step for us to achieve what we are setting out to do, Capricorn have shown us their enthusiasm and flexibility for the Mamba brand we are pleased to have them represent us. We are close to announcing our Q4 plans which will include some exciting projects and we needed an experienced and dedicated team to focus on our requirements, Capricorn are the perfect partner for us and we look forward to working with them”

Capricorn will be working closely with Mambas sales team LDMS to ensure maximum exposure is achieved both in retail and the consumer markets.

Glenn Hayes UK Sales Manager - Games for LDMS explains why this is an important factor to help maximise sales potential:

“Undoubtedly PR can be crucial to a games success. The consumer and retail need to know the full potential and attributes of a game. With Capricorn we know we can reach both the core and casual gamer giving Mamba’s games the full exposure this key brand deserves.”

Mamba is due to announce their Q4 in the coming weeks along with a new venture that’s set to be a exciting prospect for the gaming market.

For press enquires please contact Jennie Lever: Jennie@capricornpr.com

For sales enquires please contact Glenn@lacegroup.com

Any distribution enquiries or business opportunities please contact:

Mr. Robert Neilson: robert@mamba-games.com

Developers looking to discuss publishing opportunities please contact:

Mr. Jason Codd: jason@mamba-games.com

END

About Mamba Games

Mamba Games is a new multi-platform games publisher with a focused team boasting over 40 years of experience. Mamba Games first product release is the award winning‘The Lost Crown: A Ghost Hunting Adventure’ developed by Darkling Room. Working with independent developers around the world Mamba Games is always looking for new innovative products on all platforms and asks developers with quality products to contact them

About Capricorn PR

Capricorn is a PR and marketing company that specialise in the Home Entertainment sector in the UK and Eire. We offer our clients a range of services from product launches to corporate communications. By working alongside DVD and Games publishers, rights holders, sales teams and the media we are able to maximize exposure for our client’s product or brief.

We work closely with national and regional news organisations within trade and consumer media to ensure the highest level of coverage for our clients. Our close working relationships with the media ensures that whether promoting individuals, products, companies or merchandise, a comprehensive and diverse campaign is achieved both online and in the traditional media. Capricorn has quickly built a reputation as a company dedicated to meeting a clients needs as well as providing a personalised one to one service.

About LDMS

LDMS, the sales and distribution subsidiary of the Lace Group was established in 2003 and since then they have grown their sales team and their market share to become the leading independent DVD sales and Distribution company in the UK and Eire. Focusing on all genres of DVD and all game formats the LDMS team have established themselves as a diverse, proactive sales force within the home entertainment industry. Their established relationship with all the retailers from supermarkets, high street stores, online and independent retailers means that their clients receive the best service at the most competitive prices.


Games PressGames Press is the leading online resource for games journalists. Used daily by magazines, newspapers, TV, radio, online media and retailers worldwide, it offers a vast, constantly updated archive of press releases and assets, and is the simplest and most cost-effective way for PR professionals to reach the widest possible audience. Registration for the site and the Games Press email digest is available, to the trade only, at www.gamespress.com.