Hamburg, March 27, 2013 – InnoGames, the online game developer and publisher and FOX International Channels (FIC), News Corporation’s international multi-media business, today announce a pan-European sponsorship agreement for the upcoming series “Da Vinci’s Demons,” produced by Adjacent Productions. Under the terms of the partnership, InnoGames’ browser-based strategy game “ Forge of Empires,” becomes the main sponsor of Da Vinci’s Demons across FIC’s channels in Greece, Turkey, Finland, Poland, Portugal, Norway, Bulgaria, Italy, Germany, UK, the Balkans, Russia and Spain.
With more than 8 million registered players since its launch in 2012, “Forge of Empires” quickly became one of the most successful online game launches last year. A record-breaking million plus players joined the platform in the first eight weeks after launch and the game is now localized in 26 languages.
FIC, the global first window pay-TV broadcaster of “Da Vinci's Demons”, will premiere the series across its portfolio of 200 pay-TV entertainment channels to audiences in 122 countries in Latin America, Europe, Asia, the Middle East and Africa starting April 13, 2013. Starz, series commissioner and US broadcaster, will debut the new drama in the US on April 12, 2013.
Volker Dressel, Chief Marketing Officer at InnoGames, is enthusiastic about gaining a strong partner in FIC: "The established media brand and the high quality of “Da Vinci’s Demons” provide us with an excellent opportunity to further our audience reach and extend the success of “Forge of Empires".
Deborah Armstrong, SVP Media Sales and Partnership Marketing at FOX One Stop Media said: “We are delighted to have InnoGames and “Forge of Empires” as partners for the release of “Da Vinci’s Demons”. The game and the series are two great examples of the fantasy fiction genre, and we’re confident that this association reinforces the success of our respective products”.
Written by David S. Goyer (Batman Begins, The Dark Knight), Da Vinci's Demons follows the 'untold' story of one the world's greatest geniuses during his turbulent youth in Renaissance Florence. Brilliant and passionate, the twenty five-year old Da Vinci is an artist, inventor, swordsman, lover, dreamer and idealist. As a free thinker, with intellect and talents that are almost superhuman, he struggles to live within the confines of his own reality and time. He begins not only to see the future, but to invent it.
About InnoGames and Forge of Empires:
Forge of Empires is a browser-based strategy game, where players, tasked with leading their own city to prosperity can research new technologies, build impressive historical buildings and enlarge their sphere of influence through military campaigns and skillful dealing. The Flash-Based 3D Graphics of the game are based on a naturalistic style, and present players an accurate and believable world by focusing on details and remaining close to reality. Structurally complex and detailed buildings and dozens of animations allow curious players to perpetually discover new aspects of their city. The game can be played in the browser without downloading an additional client. With more than 100 million registered players, InnoGames is one of the world's leading developers and providers of online games. The Hamburg-based company has scored major successes with games such as Tribal Wars, Forge of Empires and Grepolis. In its German headquarters, InnoGames employs more than 220 people.
About FOX International Channels
FOX International Channels (FIC) is News Corporation’s international multi-media business. We develop, produce and distribute 300 wholly- and majority-owned entertainment, factual, sports, movie and lifestyle channels across Latin America, Europe, Asia and Africa, in 44 languages. These networks and their related mobile, non-linear and high-definition extensions, reach over 1.4 billion cumulative households worldwide. FIC is dedicated to delivering high quality US content to its global viewers. We acquire, develop, produce and co-produce scripted and non-scripted programming for our linear and digital platforms including David Goyer’s upcoming series Da Vinci's Demons, The Bridge, and the Golden Globes nominated hit series The Walking Dead. In the past five years FIC pioneered a global release strategy and is the first and only international TV company to release TV series’ in 120 countries at the same time as the US. In addition FIC owns and operates two production studios that produce hundreds of local programming hours for its wholly owned channels and third parties.