International rugby star Sean O’Brien launches Street Rugby at the Hampton Hotel in Dublin.

Imobile’s Street Rugby allows the game player to control Sean O’Brien as he tackles and side-steps his way around the real streets of Dublin from The Spire on O’Connell Street to Lansdowne Road, collecting caps and power-ups along the way.

Speaking at the launch, Sean said, “The life of a professional rugby player sees you spend a lot of time travelling to and from matches. A lot of my time is spent on buses, at airports, on flights and in hotels and you end up flicking through your phone playing games! When I heard the Imobile lads were looking to get me involved in  Street Rugby I was very keen to find out more. I’ve got long flights to Hong Kong and Australia coming up so I was looking for something to pass the time on those as well!”

Imobile is an award winning mobile application developer who have a strong track record in working with sporting clients such as Leinster Rugby, Graeme McDowell, Retief Goosen and Aviva Premiership.  Street Rugby represents the company’s first time branching out into the fast growing mobile gaming market.

Padraig Shanley co-founder of Imobile said, “It’s a fantastic opportunity to work with a leading sports star and get the game the coverage it deserves. It’s fitting that in such a great time for rugby in Ireland we can launch the game which features a real map of Dublin that we went out and modelled ourselves. We’ve spent a lot of time researching and developing this game so it’s great to get it in front of people.”

The app is availble in the iTunes Appstore from today here with an Android launch to follow

For further enquiries contact Aaron Rogan 086 349 7383


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